WW Business Manager SSG Ecommerce **General Information** Req # WD00080514 Career area: Services Country/Region: India State: Karnataka City: BANGALORE Date: Tuesday, April 8, 2025 Working time: Full-time **Additional Locations** : * India - Karnātaka - Bangalore * India - Karnātaka - BANGALORE **Why Work at Lenovo** We are Lenovo. We do what we say. We own what we do. We WOW our customers. Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY). This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com , and read about the latest news via ourStoryHub (https://news.lenovo.com/) . **Description and Requirements** WW Business Manager will be responsible for extracting actionable inputs to regions from various sources, including Finance reports, Power BI, and DIAS **, to provide business recommendation that supports decision-making across SSG E-Commerce** . Your insights will be shared with stakeholders like the SSG segments VP, E-Commerce SSG Director, Business Managers, Category Teams, and management, helping to translate data into actionable business strategies. **Key Responsibilities:** **Monitoring & Analyzing E-Commerce KPIs** : + Track and analyze both **leading** and **lagging indicators** of SSG e-commerce performance, including metrics such as **bookings, penetration rate (pen rate), $/CA, AR (average revenue), AUR (average unit retail), hardware attach rate decline, POS attach, APOS, ESS, and services offering** . + Provide regular insights into these metrics, identifying trends and areas for improvement. **Website Traffic and Conversion Analysis** : + Analyze **website traffic, conversion rates, hardware attach rates, promotional impact, PSD (Product Sales Data), ESS (Enhanced Services Sales), and warranty terms** to pinpoint opportunities for optimization. + Identify key areas for improvement in **target audience, acquisition strategies, user behavior, UX (user experience), UI (user interface)** , and conversion rates to enhance the SSG e-commerce performance. **Transforming Data into Operational Insights** : + Convert raw e-commerce data (including **Finance scorecard** , **BI dashboards** ) into actionable, **operational insights** for the **SSG HQ team** , enabling them to make informed decisions and improve business outcomes. **Competitor & Market Research** : + Conduct research on **competitors** , **alternative markets** , and **new opportunities** in the e-commerce space to stay ahead of industry trends and inform strategy development. So, provide insights on how SSG can stay competitive, find new opportunities, and refine its strategies based on external market trends and competitor activities. **Brainstorming and Idea Generation** : + Brainstorm and collaborate with internal teams on new ideas to improve and transform the overall **SSG e-commerce strategy** on the web. **Insight Delivery & Market trend analysis to SSG Leadership** : + Prepare and deliver **biweekly reports** through **PowerPoint presentations** , summarizing key performance trends, insights, and areas for action. + Share **market trends** and strategic insights once a quarter to provide a broader view of the competitive landscape and evolving e-commerce opportunities. **Advisory Role for Business Stakeholders** : + Act as an advisor to **business managers** and **segment managers** on key **SSG e-commerce** related matters, offering insights and guidance on how to improve business strategies, optimize performance, and align with e-commerce best practices. **Key Tools and Techniques:** + **Data Analytics & Visualization** : Power BI, Excel, Vivian’s Scorecard, and other e-commerce analytics tools for real-time reporting, KPI tracking, and insights generation. + **Website Analytics** : Google Analytics, Heatmaps (e.g., Hotjar), A/B Testing tools, and e-commerce platform analytics (e.g., Shopify, Magento). + **Competitor & Market Research** : Tools like SEMrush, SimilarWeb, and industry-specific reports to track competitive trends and emerging opportunities. **Goals and Impact:** + Provide clear, actionable data insights to optimize SSG’s e-commerce strategy. + Help improve **user experience** and **conversion rates** by identifying and acting on key performance gaps. + Support data-driven decision-making with high-quality, timely reports and actionable recommendations. **Qualifications:** + Masters or Bachelor's degree in Business, Finance, Data Science, or a related field. + Proven experience in business intelligence, data analysis, and performance reporting. + Proficiency in PowerBI, Excel, and other data analysis tools. + Strong analytical skills with the ability to interpret complex data sets. + Excellent communication and presentation skills. + Ability to work independently and manage multiple tasks effectively. Preferred Skills: + Experience in eCommerce or related industry. + Familiarity with business metrics + Ability to work collaboratively in a team environment with flexible workhours **Performance Metrics:** + Effective communication and collaboration with business managers. + Deliver Annually & Quarterly strategic decks with effective insights + Deliver Biweekly Geo decks & Monthly Management decks + Provide quarterly competition & marketing insights **Additional Locations** : * India - Karnātaka - Bangalore * India - Karnātaka - BANGALORE * India * India - Karnātaka * India - Karnātaka - Bangalore , * India - Karnātaka - BANGALORE **NOTICE FOR PUBLIC** At Lenovo, we follow strict policies and legal compliance for our recruitment process, which includes role alignment, employment terms discussion, final selection and offer approval, and recording transactions in our internal system. Interviews may be conducted via audio, video, or in-person depending on the role, and you will always meet with an official Lenovo representative. Please beware of fraudulent recruiters posing as Lenovo representatives. They may request cash deposits or personal information. Always apply through official Lenovo channels and never share sensitive information. Lenovo does not solicit money or sensitive information from applicants and will not request payments for training or equipment. Kindly verify job offers through the official Lenovo careers page (https://jobs.lenovo.com/en\_US/careers) or contact IndiaTA@lenovo.com. Stay informed and cautious to protect yourself from recruitment fraud. Report any suspicious activity to local authorities.