Kforce has a client that is seeking a Web Content Specialist/Web Content Writer II in Mountain View, CA. Duties Include: * Responsible for generating quality written materials that will attract visitors to their organization's website * Responsible for writing materials for the website, and they may need to edit content from other writers as well * Help find and/or create images and other visual elements to go along with written materials, as well as ensure that search engine optimization (SEO) best practices are followed * May be responsible for moderating and/or contributing to discussions in the website's comment section; Contributing to organizational social media accounts may be needed as well * An understanding of SEO techniques, excellent writing abilities, and the ability to engage consumers are needed * Often works with other content producers within their organization, excellent interpersonal and teamwork skills are required * Gather and research information that enhances the value of the site * Work with marketing and graphics designers to ensure consistency * Write, edit, and develop web site content * Gather user feedback for website improvement and enhancements