Primary Accountabilities

 

To maintain (and adapt) the Global Brand identity of adidas at the retail level in Vietnam Coordinate and manage suppliers for the implementation of various facets of visual merchandising (fixtures / fittings, point of sale material, signage etc.) Campaign set up, quality checking of graphics, POS material, signage etc. New retail point development and old store renovations / relayout To work out Monthly VM plans (in coordination with product management / communication) and monitor implementation, compliance, tracking and reporting

 

Secondary Accountabilities

 

Implementation of all adidas Brand Concepts at retail level and evaluating their impact from a brand and sales POV. Quality of presence at Franchisee/SIS stores / key accounts Act as the ‘hub’ for all VM training material from adidas region / global. Keep track and adapt for brand adidas any and all new Print / POS initiatives / technologies available in the market locally or regionally. Monitoring implementation of the retail enhancement program at the ground level. Visual change planning by seasons. Provides written and photo documentation on a project basis. Updates imagery monthly for windows, in-store displays, etc.

 

Qualification : 

Functional: Preferably 2+ years experience in retail/visual merchandising

Industry: Preferably in apparel/ fashion/ FW or agencies

Cultural: Ability to work in international environment

Exposure: Sports, fashion