New York, NY, 10176, USA
1 day ago
Vice President, Performance Media
**Company description** Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As “The ROI Agency,” Zenith’s expertise lies in driving real, tangible business outcomes, not just media metrics, that will have a measurable effect on our clients’ business. Every investment we make has an ROI mindset—not just for our clients, but for our agency at large. We’re focused on driving the maximum value for our people, our capabilities and our media investments for some of the world’s leading brands. **Overview** The VP, Performance Media is a senior leader responsible for overseeing a large client retailer, ensuring they meet business objectives and deliver exceptional results. They work closely with senior practice leadership to shape the department’s future and play a crucial role in talent development, mentoring senior leaders and cultivating a high-performance culture that aligns with the agency’s vision and goals. **Responsibilities** + Oversees financial P&L management across client portfolio, identifies and capitalizes on growth opportunities within existing accounts, and contributes to new client acquisitions + Collaborates with other senior leaders to drive the integration of services across disciplines, facilitating communication and cooperation between teams + Defines the go-to market performance strategy cross-channel to drive accelerated growth, how we implement a rigorous test & learn agenda to refine and enhance media, and how we stay abreast of the latest trends & advancements to maintain a competitive edge + Fosters strong relationships as primary point of contact and senior advisor to clients, providing strategic insights, addressing challenges, and ensuring long-term client satisfaction and retention + Lead, inspire, retain, and develop performance team, coaching team members to become senior leaders and contribute to succession planning + Proven ability to anticipate industry shifts and leverage insights to drive innovation. Demonstrated experience in developing and executing thought leadership initiatives, including presentations, articles, and speaking engagements, to shape industry trends and set new standards. + Ensures operational efficiency within the Search, Social, & Programmatic teams by establishing, refining, and maintaining processes, systems, and best practices to deliver high-quality and consistent performance across all client accounts. **Qualifications** + Bachelor’s degree, concentration in business, marketing, or advertising preferred but not required + 10+ years of account management experience in performance media; client side or agency side preferred + 7+ years of demonstrated success in leading and developing high-performing teams, fostering innovation and collaboration + Extensive experience managing large-scale performance media campaigns + Expert understanding of performance channel landscape, buying platforms, (Google Ads, Meta, DV360, The Trade Desk, etc.) and new/evolving product offerings (Performance Max, Advantage+, etc.) + Demonstrated problem solving, organization, and project management skills + Ability to develop and implement comprehensive performance media strategies aligned with client goals + High proficiency in creating and delivering impactful presentations to senior stakeholders, ensuring complex information is communicated effectively + High attention to detail and the ability to move at an agile pace, capable of managing multiple campaigns and projects simultaneously **Additional information** Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines. Compensation Range: $146, 490 - $173, 000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 6/12/25. Veterans Encouraged to Apply \#LI-AD2
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