Job Summary
This role will sit within the London-based Disney Advertising Sales team, with a focus on driving revenue growth for the Disney+, ESPN and Disney Media lines of business. The candidate will be accountable for growing advertising investment from agency, advertiser and Disney brand relationships by combining a deep industry knowledge of TV, Digital and TWDC advertising solutions.
The role focuses on driving revenue for Disney+, ESPN, Disney digital (YouTube) and social (FB, Instagram & Twitter), working with key UK Agencies and advertisers along with other LOBs including DCP (Licensees), theatrical and corporate alliance partners.
The role will be concentrated on managing external relationships with key UK Agencies and Clients direct and developing strong partnerships across the industry. Monetisation of the Disney+ Ad Supported Tier will be a key focus for this role. The candidate will need a strong UK TV understanding and an ability to position Disney+ as a key platform within the CTV space.
The successful candidate will ensure that TWDC brand partners are equipped with market expertise and leading-edge digital/AV solutions to continue to drive optimal commercial revenues from all current and future Disney digital
touchpoints.
This is a highly visible role within The Walt Disney Company, requiring high personal accountability and will involve internal stakeholder management and the need to influence senior executive thinking internally.
This is an office-based role, requiring four days per week onsite and one day working from home.
The Opportunity & Responsibilities:
The Experience We Require From You:
Graduate level or equivalent experience A minimum of 4-5 years digital media sales/partnership experience Excellent presentation and communication skills Strong understanding of the TV and digital media landscape, covering the buying and planning of media on various digital platforms Not required but helpful if there is experience with media agency landscapeSkills & Competencies Required
Independent self-starter, comfortable with ambiguity, and with the ability to thrive in a team environment Confident communicator, with excellent presentation skills for both small and large audiences Ability to calculate industry-wide measurements such as CPMs, CPVs, CPAs etc and ROIs for media campaigns Experience in educating new advertisers on the benefits of digital marketing strategies Comfortable handling commercial discussions Experience in devising new digital products and opportunities basic level of understanding of advertising laws and regulations, particularly those relating to kids Effective communication skills, with the ability to provide comprehensive advertising solutions to prospective clients The Perks 25 days annual leavePrivate medical insurance & dental careFree Park Entry: You will have the opportunity to enter any of our parks with your family and friends for freeDisney Discounts: you are entitled to discounts on designated Disney products, resort F&B and ticketingExcellent parental and guardian leaveEmployee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, ENABLED, and our Mental Health & Wellbeing Group, TRUST.The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
We will ensure that individuals with disabilities are provided the necessary accommodations to participate in the job application or interview process, to perform essential job functions, and to receive all benefits of employment. Please contact us to request accommodation.