Overview:

We are looking for a motivated and enthusiastic individual to join the Global TIGER® Brand & Heineken® Commercial Development Teams as Intern - Global Brands, HEINEKEN APAC. This internship offers a unique opportunity to gain hands-on experience in commercial strategy and business development across diverse markets in the APAC region. The intern will work closely with our Global TIGER® Brand, Heineken® Commercial development team and Operating company brand teams across the region to support various initiatives and projects.

Roles and responsibilities:

Support in developing and deploying below-the-line (BTL) activities across markets in the APAC region. Assist the Global TIGER® Brand & Heineken® Commercial Development in compiling and analysing market data and volume trends across APAC markets. Liaise with Marketing and Trade Marketing teams across markets to gather updates and monitor progress in each respective market. Support the team in compiling and preparing periodic presentations and reports. Manage the POSM (Point of Sale Materials) order process, liaising closely with markets in the region to ensure timely submissions to the Heineken® & Global TIGER® Brand Merchandise Shops. Plan and track monthly APAC meetings, documenting actions and ensuring follow-up to achieve completion. Coordinate with Marketing teams across markets to organies upcoming market visits for the Heineken® APAC & Global TIGER® Brand team, handling agendas, logistics, and related arrangements. Manage end-to-end PR/PO creation and payment processes for all vendors involved in brand activities. Perform administrative tasks as necessary to facilitate smooth operations.