**Job Description - Team Manager / SDM** Job Title: Team Manager / Service Delivery Manager – Sales & Marketing Operations Location: Hyderabad Job Type: Full-time; US hours Experience: **4-12 years in running sales operations or marketing operations teams** Education: **Bachelor's or Master’s degree in Management from Tier 2/3 institutes** , Marketing, Business Analytics, or a related field Job Summary: We are looking for a highly motivated Team Manager – Sales & Marketing Operations with 4-8 years of experience in sales operations, marketing operations, and data-driven decision-making. The ideal candidate should have a strong understanding of linear and digital marketing, be proficient in pre-sales support, and possess excellent PowerPoint, articulation, and data analysis skills. This role requires a mix of analytical thinking, process optimization, and strategic execution to enhance business efficiency. **Key Responsibilities:** Sales & Marketing Operations Management: • Oversee and streamline sales and marketing operations to drive efficiency and performance. • Work closely with sales, marketing, and business teams to ensure alignment of strategies. • Support demand generation, lead management, and sales funnel optimization. Pre-Sales Support: • Assist in creating compelling sales pitches, proposals, and presentations for potential clients. • Conduct market research and competitive analysis to support business development efforts. • Collaborate with sales teams to prepare data-driven insights for client meetings. Marketing Strategy & Execution: • Ensure seamless execution of linear (traditional) and digital marketing campaigns. • Provide operational support for campaign tracking, reporting, and optimization. • Work with cross-functional teams to enhance marketing efficiency and ROI. Data Analysis & Reporting: • Analyze sales, marketing, and customer data to generate actionable insights. • Develop dashboards and reports for leadership teams to track performance and KPIs. • Use tools like Excel, SQL, Power BI, or Google Analytics for data-driven decision-making. Process Improvement & Stakeholder Collaboration: • Identify gaps and inefficiencies in sales and marketing operations and suggest improvements. • Collaborate with internal teams to ensure smooth execution of marketing and sales initiatives. • Support leadership in strategy planning and execution. **Required Skills & Qualifications:** • 4-8 years of experience in sales operations, marketing operations, or business analytics. • Strong understanding of linear (TV, radio, print) and digital marketing (SEO, SEM, social media, programmatic advertising, etc.). • Hands-on experience in pre-sales activities, proposal creation, and stakeholder management. • Excellent PowerPoint and storytelling skills for creating impactful presentations. • Strong data analysis skills using tools like Excel, Power BI, Google Analytics, or SQL. • Ability to translate complex data into meaningful insights for business growth. • Strong communication, articulation, and problem-solving abilities. Preferred Qualifications: • Experience working with CRM tools (Salesforce, HubSpot, etc.). • Familiarity with marketing automation platforms (Marketo, Pardot, HubSpot, etc.). • Certifications in Google Analytics, Digital Marketing, or Business Analytics. \#LI-VS5 Cognizant is an equal opportunity employer that embraces diversity, champions equity and values inclusion. We are dedicated to nurturing a community where everyone feels heard, accepted and welcome. Your application and candidacy will not be considered based on race, color, sex, religion, creed, sexual orientation, gender identity, national origin, disability, genetic information, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws.