**Company description** Publicis Groupe is a global leader in communications. The Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. **Overview** **Job Purpose:** The TA & Talent Branding Specialist is a pivotal role responsible for strategically driving and executing robust talent acquisition initiatives and enhancing Publicis Groupe Africa's employer brand. This specialist will play a key role in attracting, engaging, and securing top-tier talent by optimising recruitment processes, crafting compelling employer narratives, and leveraging various platforms to position Publicis Groupe Africa as an industry leader and employer of choice. This role demands a proactive, creative, and data-driven individual with a deep understanding of the talent landscape. **Key Responsibilities:** 1. Strategic Talent Acquisition & Candidate Experience: Lead end-to-end recruitment efforts for specialized and senior-level roles, partnering closely with hiring managers to understand critical talent needs and develop effective sourcing strategies. Design and implement innovative sourcing techniques to identify and engage passive candidates, leveraging professional networks, industry events, and advanced search methodologies. Conduct in-depth interviews and assessments to evaluate candidates' skills, experience, and cultural fit, providing expert recommendations to hiring teams. Optimize and manage the Applicant Tracking System (ATS) to enhance efficiency, data integrity, and reporting capabilities, ensuring a seamless and positive candidate journey. Negotiate offers and close top talent, ensuring a smooth and engaging transition from offer acceptance to onboarding in collaboration with HR Operations. Provide expert guidance and consultation to hiring managers on recruitment best practices, market trends, and talent assessment. 2. Advanced Talent Branding & Content Strategy: Develop, implement, and manage comprehensive talent branding strategies aligned with Publicis Groupe Africa's overall business objectives and employer value proposition (EVP). Lead the creation and curation of highly engaging multimedia content (e.g., videos, infographics, testimonials, thought leadership pieces) for diverse platforms, including career websites, social media (LinkedIn, Instagram, TikTok), and industry publications. Oversee the consistency of the employer brand voice and visual identity across all internal and external communications and recruitment touchpoints. Identify and cultivate relationships with key external partners such as universities, industry associations, and diversity & inclusion organizations to expand talent pipelines and enhance brand visibility. Monitor and analyze employer brand sentiment and reputation, implementing proactive strategies to address feedback and continuously improve brand perception. Leverage employee advocacy programs to amplify authentic employee stories and experiences, fostering a strong internal brand culture. 3. Data Analysis, Insights & Process Optimization: Generate, analyze, and interpret complex recruitment and talent branding data to provide actionable insights on key metrics (e.g., time-to-fill, cost-per-hire, source effectiveness, engagement rates, candidate diversity). Develop and present regular reports to senior leadership, highlighting trends, identifying areas for improvement, and recommending strategic adjustments. Proactively identify and implement enhancements to talent acquisition and talent branding processes, leveraging best practices and technological advancements to drive efficiency and effectiveness. Ensure strict compliance with all relevant South African labor laws, data privacy regulations (e.g., POPIA), and company policies in all recruitment and branding activities. Evaluate and manage relationships with recruitment platforms, job boards, and branding agencies, ensuring optimal ROI and service delivery. **Key Interfaces:** Internal: TA & Talent Branding Lead, Talent Acquisition Specialists, HR Business Partners, HR Operations Team, L&D Team, Marketing & Communications Team, Senior Leadership, Hiring Managers, Employees. External: Candidates (especially senior and niche talent), Recruitment Agencies, Industry thought leaders, University Career Services, Employer Branding Vendors, Media Partners. Proven track record of successfully recruiting for specialized and senior roles in a fast-paced, dynamic environment. Extensive experience working with and optimizing Applicant Tracking Systems (ATS), leveraging their full capabilities for reporting and process improvement. Demonstrated expertise in developing and executing compelling content strategies across various digital platforms, including social media, for employer branding purposes. Experience in data analysis and reporting within a recruitment or HR context, translating data into actionable insights. Solid understanding of the South African labor market and relevant employment legislation (e.g., POPIA). Skills & Competencies: Strategic Thinking & Execution: Ability to translate business needs into effective talent acquisition and branding strategies and execute them flawlessly. Exceptional Communication & Storytelling: Superior written and verbal communication skills with the ability to craft compelling narratives and present insights to diverse audiences, including senior leadership. Advanced Sourcing & Networking: Expert-level proficiency in various sourcing methodologies and a proven ability to build strong professional networks. Data Analysis & Reporting: Strong analytical skills with the ability to interpret complex data, identify trends, and provide data-driven recommendations. Project Management: Proven ability to manage multiple projects simultaneously, prioritize effectively, and meet tight deadlines. Tech Savvy: Advanced proficiency with HRIS/ATS, CRM tools, social media analytics, and content creation platforms. Influence & Collaboration: Ability to build strong relationships, influence stakeholders at all levels, and collaborate effectively across teams. Creativity & Innovation: A highly creative mindset with a passion for developing unique and impactful employer branding initiatives. Problem-Solving & Adaptability: Proactive and resourceful in identifying and resolving complex challenges, with the ability to thrive in a constantly evolving environment. Confidentiality & Integrity: Highest level of discretion and ethical conduct when handling sensitive information. Personal Attributes: Results-oriented and highly accountable, with a strong drive to achieve and exceed targets. A visionary and innovative thinker who constantly seeks new ways to attract and engage talent. Highly collaborative and a natural leader, inspiring others and fostering a positive team environment. Resilient and adaptable, able to navigate challenges and embrace change with a positive attitude. Detail-oriented and highly organized, with a meticulous approach to work. **Qualifications** Qualifications: Bachelor's degree in Human Resources, Marketing, Communications, Business Administration, or a related field. A relevant postgraduate qualification or certification (e.g., HR, Marketing, Digital Marketing) is highly advantageous. Experience: 5-7 years of progressive experience in Talent Acquisition, Employer Branding, or a combination of both, with a strong focus on strategic execution and demonstrable impact.