Strategic Initiatives & Grower Engagement Program Lead
Corteva Agriscience
**Job Title:**
Strategic Initiatives & Grower Engagement Program Lead
**Platform:**
Corteva Seeds BU (Pioneer Brand) across crops – Corn, Rice, Millet & Mustard
**Primary Responsibilities:**
**Value Chain Development:**
+ Identify and define value chains for all crops and build collaborations and partnerships across South Asia.
+ Establish and implement collaborative projects in partnership with commercial field teams from conceptualization to on-ground implementation.
+ Plan activities, manage budgets, and ensure revenue recognition for projects.
+ Monitor execution against operational KPIs, reach, and impact metrics.
+ Create governance structures, set up KPIs to measure success, and publish dashboards for partners and stakeholders.
+ Provide technical support and build knowledge among value chain partners.
**Grower Engagement Programs - Farmers:**
+ Design and execute programs to boost retention of existing customers and acquire new ones by generating trials for Corteva’s superior products.
+ Define grower segments based on relevant criteria and develop tailored engagement programs for each.
+ Develop services that strengthen customer loyalty and trust.
+ Launch farmer loyalty programs and farm credit initiatives to enhance grower relationships.
**Corn Silage Business Growth Initiative**
+ **Sales Strategy Leadership** : Drive the sales strategy for silage products with a focus on growth and innovation.
+ **Market Expansion** : Expand market share within the agricultural feed industry by identifying and leveraging opportunities.
+ **Relationship Building** : Foster strong, long-term relationships with key stakeholders, including farmers, livestock producers, and agribusinesses.
+ **Customer-Centric Approach** : Employ a customer-focused mindset to understand and address client needs, ensuring high levels of satisfaction.
+ **Silage Expertise** : Leverage an in-depth understanding of silage products, including their applications and benefits.
+ **Revenue Growth:** Develop and execute strategies to increase revenue and profitability in the silage segment.
**Key Stakeholders and Interactions**
**Internal:** Crop Marketing Leads, Crop Agronomy Leads, Field Sales & Agronomy Teams (ASMs/AMCEMS & Product Agronomists), Customer Experience Team, Government Affairs.
**External:** Value Chain Partners, Agricultural Institutes, Grower Customers, Banks, and Financial Institutions.
**Desired Qualifications & Skills:**
+ **Education:** Degree in Agriculture, Agronomy, Business, or a related field.
+ **Skills & Experience:**
+ Proven track record of leadership in agricultural sales, especially in silage products or similar domains.
+ Demonstrated ability to exceed sales targets and build enduring customer relationships
+ Expert knowledge of value chain partnerships, shared value projects & silage production, quality, and feeding practices.
+ Strong sales, negotiation, and interpersonal communication skills.
+ Proficiency in CRM software, data analytics, and the Microsoft Office Suite.
Corteva Agriscience™ is an equal opportunity employer. We are committed to boldly embracing the power of inclusion, diversity, and equity to enrich the lives of our employees and strengthen the performance of our company, while advancing equity in agriculture. Qualified applicants will be considered without regard to race, color, religion, creed, sex, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability or any other protected class. Discrimination, harassment and retaliation are inconsistent with our values and will not be tolerated. If you require a reasonable accommodation to search or apply for a position, please visit:Accessibility Page for Contact Information
For US Applicants: See the ‘Equal Employment Opportunity is the Law’ poster. To all recruitment agencies: Corteva does not accept unsolicited third party resumes and is not responsible for any fees related to unsolicited resumes.
Por favor confirme su dirección de correo electrónico: Send Email