Let’s be unstoppable together!

Circana (formerly IRI and NPD) is the leading advisor on the complexity of consumer behavior. Through unparalleled technology, advanced analytics, cross-industry data, and deep expertise, we provide clarity that helps almost 7,000 of the world’s leading brands and retailers take action and unlock business growth. We understand more about the complete consumer, the complete store, and the complete wallet so our clients can go beyond the data to apply insights, ignite innovation, meet consumer demand, and outpace the competition.

At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We have a global commitment to diversity, equity, and inclusion as we believe in the undeniable strength that diversity brings to our business, employees, clients, and communities (with us you can always bring your full self to work). Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Learn more at www.circana.com.

What will you be doing?

We are seeking an experienced Strategic Marketing lead to drive high-impact communications initiatives during periods of transformation and organizational change, with a focus on merger and acquisition (M&A) integration, issues management, and internal communications. This individual will serve as a trusted advisor to senior leadership and cross-functional teams, helping to align internal and external messaging and mitigate reputational risk.

Job Responsibilities

Merger & Integration Communications:

Lead the development and execution of integrated marketing and communications strategies to support M&A activity from announcement through post-close. Collaborate cross-functionally to align messaging across internal and external audiences. Build communication strategies and playbooks to equip internal stakeholders with clear, consistent messaging during times of transformation and growth.

Issues & Reputation Management:

Monitor emerging risks and reputational issues; develop proactive and reactive messaging plans. Serve as a key escalation point for managing high-profile or sensitive communications. Partner cross-functionally to ensure alignment with internal and external stakeholder needs.

Internal Communications:

Develop and own the strategic internal comms strategy: design and implement a modern, cohesive strategy that aligns with company goals, values, and employee experience priorities. Draft internal messages, speeches, video scripts, and talking points for senior leaders. Partner cross-functionally to drive strategic campaigns around business updates, culture, wellness, innovation, and more—leveraging AI, storytelling and analytics to drive impact. Build communication frameworks that support employee engagement, cultural alignment, and change management during periods of transformation including M&A and other strategic growth initiatives. Liaise with external agencies and media as needed to support major communications efforts.

Requirements:

8-10 years of experience in strategic corporate communications, ideally within fast-paced, highly regulated industries such as information services, financial services, or technology. Proven success leading multi-stakeholder communications for mergers, acquisitions, or organizational transformations. Strong writing and storytelling skills with the ability to translate complex information into clear, concise messaging. Experience with issues management, including development of response protocols and stakeholder communications. Demonstrated ability to work under tight timeframes, manage through ambiguity, and influence across functions and levels. Bachelor’s degree in communications, business, or related field (MBA or relevant graduate degree a plus).

Preferred traits:

Executive presence and discretion Proven sound judgment on matters of communications, with the conviction to advise employees of all levels, from entry-level to C-suite, while building productive colleague relationships A team player with high EQ and cultural sensitivity Strong project management skills Experience with financial and investor communications Highly conscientious, with a strong attention to detail and ability to work efficiently in a fast-paced environment

Circana Behaviors

As well as the technical skills, experience and attributes that are required for the role, our shared behaviors sit at the core of our organization. Therefore, we always look for people who can continuously champion these behaviors throughout the business within their day-to-day role:

Stay Curious: Being hungry to learn and grow, always asking the big questions Seek Clarity: Embracing complexity to create clarity and inspire action Own the Outcome: Being accountable for decisions and taking ownership of our choices Center on the Client: Relentlessly adding value for our customers Be a Challenger: Never complacent, always striving for continuous improvement Champion Inclusivity: Fostering trust in relationships engaging with empathy, respect and integrity Commit to each other: Contributing to making Circana a great place to work for everyone

Why Join Us?

This is more than a comms role—it’s an opportunity to shape the narrative of a company on the rise. You’ll work alongside passionate leaders, build a resilient and purpose-driven communication engine, and help take a company from private to public with confidence, clarity, and impact.

Location

This position can be located in the following area(s): USA (New York Area Preferred).

The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future.  An employee’s position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. The salary range for this role is $140,000.00 to $170,000.00.

 This job is also eligible bonus pay.

We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.

You can apply for this role through Circana career website link and/or intranet site for internal candidates.

The anticipated application deadline for this position is Friday, September 12, 2025.

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