Atlanta, Georgia, USA
1 day ago
Sr. Vice President, Commerce & Retail Media
Company description A division of Publicis Groupe, Publicis Digital Experience is a network of top-tier agencies designed to develop capabilities and solutions to enable growth and provide scaled access to the digital capabilities of Publicis Groupe in service of our clients. Together, the Publicis Digital Experience portfolio endeavors to create value at the intersection of technology and experiences to connect brands and people. Our model to transform every brand experience will help clients navigate, develop, and activate commerce in a way that will provide them with a future-proof model for modern marketing. With our unique expertise in consumer engagement, CRM, and commerce, Publicis Digital Experience powers brands and empowers people in a new era of creativity. An ever-changing landscape and the need for fluid thinking is just part of our problem-solving nature. Which means we're untethered from any specific medium or method—we go where ideas will work best. We are an expanding network with more than 5,000 employees, with agency brands throughout our global offices. Publicis Digital Experience brands include Razorfish, Digitas, Arc Worldwide, Saatchi Saatchi X, Plowshare, 3Share, and the Publicis Commerce Exchange. Overview We’re looking for a Senior Vice President (SVP), Media to serve as the dedicated media lead for one of our largest and most strategic clients, reporting directly to the media department lead. This role is ideal for a dynamic leader with deep expertise in Commerce and Retail Media strategy, operations, and innovation. As an extension of the client’s team, the SVP, Media will play a critical role in shaping the future of their media investments—ensuring strategic alignment with broader digital commerce goals, driving successful execution of media initiatives, and fostering seamless cross-functional collaboration across teams and partners. PLEASE NOTE: This is a hybrid role based out of our Atlanta office and will require onsite engagement an average of 3 days/week. All candidates should be local to the Atlanta metro and available to work in a hybrid capacity. Responsibilities Team Leadership & Operations Oversee a team of media strategists, planners, and buyers across media disciplines to drive integrated omnichannel plans. Build frameworks and best practices to evaluate the effectiveness and incrementality of media spend across RMNs and commerce partners. Strategic Vision & Evolution Lead and help to evolve the holistic media vision and strategy for a multi-billion dollar CPG portfolio, with a core focus on retail media networks (RMNs) and commerce platforms. Functional Leadership Act as the primary executive media lead for the client, accountable for delivering strategic value, operational excellence, and alignment with the client’s growth and performance goals. Cross-Functional Collaboration Partner closely with client stakeholders, brand marketing teams, and interagency partners to ensure Commerce Media is fully integrated into go-to-market strategies and broader brand initiatives. Thought Leadership & Executional Excellence Champion the use of data and advanced analytics to inform targeting strategies, test-and-learn roadmaps, and measurement frameworks. Qualifications Proven experience in a senior or executive media leadership role, ideally within a large-scale, fast-paced organization or advertising agency. Deep understanding of media strategy, planning, and execution across various channels, including digital, social, and traditional media.  An understanding of and prior experience with a variety of retail media networks such as Amazon Ads, Target Roundel, Walmart Connect, CVS Media Exchange, Instacart Ads, Gopuff Ads, or similar. Strong track record of driving innovation and leading cross-functional teams to achieve strategic goals.  Deep experience leading, managing, and driving success with large, complex client partnerships. Entrepreneurial self-starter with a deep sense of accountability, creativity, resourcefulness and passion for business and dissatisfaction with the status quo (always thinking of ways to improve and grow).  Dynamic and inspiring leader who can get a team to deliver top performance every day against assigned business and effectively engage and influence a variety of audiences.  Additional information The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include: Paid Family Care for parents and caregivers for 12 weeks or more Monetary assistance and support for Adoption, Surrogacy and Fertility Monetary assistance and support for pet adoption Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance Tuition Assistance Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more Matching Gifts programs Flexible working arrangements 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility) Business Resource Groups that support multiple affinities and alliances The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents. Publicis Digital Experience is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines. Compensation Range: $176,700-$251,100 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be August 29, 2025.
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