Sr. Technical Product Marketing Manager I
IBM
**Introduction**
A career in IBM Software means you'll be part of a team that transforms our customer's challenges into industry-leading solutions. We are an infinitely curious team, always seeking new possibilities, and dedicated to creating the world's leading AI-powered, cloud-native software solutions. Our renowned legacy creates endless global opportunities for our network of IBMers. We are a team of deep product experts, ensuring exceptional client experiences, with a focus on delivery, excellence, and obsession over customer outcomes. This position involves contributing to HashiCorp's offerings, now part of IBM, which empower organizations to automate and secure multi-cloud and hybrid environments. You will join a team managing the lifecycle of infrastructure and security, enhancing IBM's cloud solutions to ensure enterprises achieve efficiency, security, and scalability in their cloud journey.
**Your role and responsibilities**
HashiCorp is seeking a Senior Technical Product Marketing Manager to help with HashiCorp’s Infrastructure product line, focusing on Terraform. This role will be a key part of our Product Marketing team, owning technical go-to-market strategy activities, and will own building technical content for the company’s products. The ideal candidate (but not required) will be someone with experience using HashiCorp products and/or other cloud-native offerings who can also build technical content, including demos, tutorials, competitive intelligence and insights, presentations, technical white papers, and more. This role will report to the Senior Director of Technical Product Marketing.
What you'll do
Create lots of content that helps our customers — this role will use an individual’s domain knowledge, technical expertise, and understanding to create content to help customers learn what problems HashiCorp products solve and how it can help them. Content should be easily consumable, simple, accurate, and polished as it will be featured on our web properties, sales process, and events to help educate our users and customers.
Work collaboratively as part of a team — this role will work with engineering, product management, developer relations, and technical sales teams to deliver slide decks, tutorials, demos, videos, and technical white papers that align with our go-to-market initiatives.
Advocate for our products — this role will provide an opportunity for the individual to help evangelize HashiCorp products within the practitioner and Enterprise community and to the industry as a whole, working closely with industry influencers, Enterprise decision makers, and developer relations teams.
Enable our sales teams — this role will showcase content during sales enablement training sessions and work closely with sales teams to iteratively gather feedback and build a plan to enhance existing content and develop what’s missing.
Develop content to help launch products — this role will work with the marketing organization to deliver technical content updates that align with the announcement of product releases.
Perform competitive analysis — this role will understand key competitors in the space and incorporate differentiated value into technical content and sales enablement materials.
Work with our partners — this role will understand the ecosystem of partners, how HashiCorp products integrate with these partners and other DevOps and cloud tools and incorporate that into HashiCorp product content.
This job can be performed from anywhere in the US
**Required technical and professional expertise**
* 5-7 years of technical product marketing experience with at least 3 years experience in a technical or field-facing role related to cloud, infrastructure, or IT operations
* Industry / technology expertise is required in several of the following areas: cloud, dynamic IT infrastructure, private cloud, HashiCorp Terraform, infrastructure as code, DevOps workflows
* Ability to quickly learn about new technologies and ability to compare functionality and evaluate feature parity
* Ability to write strong, effective technical content (white papers, technical briefs, test reports, etc.) for external audiences with a balance of technical accuracy, strategy, and clear messaging
* Ability to work in Keynote, PowerPoint, and/or Google Slides
**Preferred technical and professional experience**
* Ability to work with necessary demo recording software, including Camtasia, Loom, and/or Zoom
* Ability to comfortably present and demo our products in front of internal and external audiences (large and small, live and recorded)
* Some travel required for customer interaction and HashiCorp and industry events
* Deep customer focus and understanding needed to build materials that resonate with customers
* Strong ability to take a project from idea to execution
* Demonstrated communication skills
* BS in CS/CE or equivalent technical degree preferred
IBM is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, caste, genetics, pregnancy, disability, neurodivergence, age, veteran status, or other characteristics. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.
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