Sr. Specialist DTC Marketing
adidas
Purpose & Overall Relevance for the Organization:
Be the leader in best practices activations /consumer experiences for adidas, by creating brand and product activations/implementations according to the Wholesale/DTC SLAs (Digital and physical stores).
Key Responsibilities:
Correct execution and implementation of campaigns according to the local marketing calendar Support new store openings by ensuring appropriate brand spaces and Instore communication. Tracking projects & Improving execution processes Executes consumer promotion / activations (B&M and click) Communication and coordination with Agencies Provide feedback/reports and KPI´s Act as a business contact for external parties (agencies and suppliers) Correct aligment with the VM team for roll-out campaigns Budget accountability
Key Relationships:
Customer´s back office Channels (DTC or wholesales) Other MKT teams
Knowledge Skills and Abilities:
University degree or equivalent education required Broad and deep theoretical understanding of job function
Requisite Education and Experience / Minimum Qualifications:
2 years of relevant experience Advanced English
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