**_Welcome to Warner Bros. Discovery… the stuff dreams are made of._** **Who We Are…** When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the _creators_ bringing them to your living rooms and the _dreamers_ creating what’s next… From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive. **The Job** The **Senior Specialist, Max Promotion Strategy** supports the planning and execution of in-app promotions on Max across the LATAM region, focusing on Live Events (DAI, Awards, Simulcast) and segment test planning. This role works closely with cross-functional teams, including Content Operations, Ads Operations, Sports, Retention, Growth Marketing, and Owned & Operated (O&O) teams, to enhance content awareness, boost engagement, and improve user retention on Max. The position ensures that all campaigns align with local and global strategic priorities. **The Daily – Major Activities** **In-Stream Promotion Planning and Execution** (30%) Assist in planning and executing in-stream promotions on Max, focusing on live event content categories such as soccer leagues (e.g., Paulistao), awards (e.g., Oscars), and segment tests (e.g., Grace Period), among other priority campaigns across Ad Free and Ad Lite tiers. **Strategic Alignment** (20%) Support the alignment of local market needs with global promotional strategies, ensuring campaigns are tailored to regional priorities while maintaining overall cohesion. **Scheduling Support** (20%) Provide direct support to the In-Stream scheduling team, ensuring the smooth execution of promotional plans. **Data Analysis and Optimization** (15%) Collaborate with the Data Analytics & Insights team to monitor, analyze, and optimize promotional efforts based on engagement and retention metrics. **Campaign Management and Reporting** (10%) Maintain and update the campaign planning database and dashboard, ensuring clear communication with the broader marketing organization and providing performance insights in recurring meetings. **Trend Analysis and Recommendations** (5%) Identify key trends and provide data-driven recommendations to enhance the effectiveness of future promotions. **The Essentials** + 3+ years of experience in media, TV networks, or the streaming industry. + Experience in promotional planning, scheduling, and execution within media or entertainment sectors. + Strong communication skills in Spanish and English (verbal and written). Portuguese is a plus. + Detail-oriented and organized, with strong project management skills to oversee campaign timelines and deliverables. + Analytical mindset, with experience using data to optimize promotional performance. + Creative thinking, with the ability to develop innovative promotion strategies that enhance user engagement. + Problem-solving skills with a proactive, solution-oriented approach and a can-do attitude. + Willingness to take on new challenges and adapt in a dynamic environment **The Nice to Haves** + Passion for television and entertainment, with enthusiasm for innovative promotional strategies. + Experience working with cross-functional teams in an international environment. + Familiarity with digital advertising technologies (e.g., DAI, OTT, Ad Servers) and content management systems. + Basic understanding of data visualization tools (e.g., Tableau, Power BI) and campaign management tools. + Knowledge of audience segmentation and targeting strategies. **How We Get Things Done…** This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview. **Championing Inclusion at WBD** Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, union status, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law. If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page (https://careers.wbd.com/global/en/accessibility) for instructions to submit your request.