Shanghai, CHN
1 day ago
Sr. Marketing Manager, OBU, Beijing/Shanghai
By clicking the “Apply” button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with Takeda’s Privacy Notice and Terms of Use . I further attest that all information I submit in my employment application is true to the best of my knowledge. **Job Description** **RESPONSIBILITIES:** + Develop and implement advertising and promotional campaigns + Conduct market research to identify and predict consumer trends + Manage product planning, development, and P&L activities + Create and distribute promotional materials + Implement policy and strategy for short-term results + Oversee a medium-sized team of managers, supervisors, and professionals + Engage with internal and external stakeholders and present findings at meetings **Qualifications & Skills:** + Fully capable of leading public relations efforts, advising others, and applying expertise in complex scenarios. + Manages marketing budgets effectively, optimizes expenditures, and provides guidance in complex campaigns. + Independently executes branding strategies in complex situations and mentors others. + Applies advanced Search Engine Optimization strategies, advises on future trends. + Performs lead generation tasks independently and anticipates future needs. + Executes email marketing campaigns independently and makes strategic recommendations. + Leads complex market research studies and provides insights. + Utilizes Google Analytics to analyze data and provide strategic insights. + Manages and executes complex graphic design projects, and improves processes. + Operates marketing automation platforms to execute and analyze complex campaigns. + Crafts well-structured content for various scenarios and mentors others in writing. + Creates and delivers impactful presentations and develops presentation skills in others. **Locations** Shanghai, ChinaBeijing, China **Worker Type** Employee **Worker Sub-Type** Regular **Time Type** Full time
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