If you’re looking for a career where you can make a real impression, join Global Service Center (GSC) HSBC and discover how valued you’ll be. HSBC is one of the largest banking and financial services organisations in the world, with operations in 64 countries and territories. We aim to be where the growth is, enabling businesses to thrive and economies to prosper, and, ultimately, helping people to fulfil their hopes and realise their ambitions.

We are currently seeking an experienced professional to join our team in the role of Sr. Digital Marketing

Role Purpose:

The Digital Marketing Manager will be responsible for strategy development and implementation of marketing efforts for HSBC owned websites and apps. The successful candidate will identify opportunities for improvement and provide data-driven strategic insights to maximize customer conversions and ecommerce revenue.

Main Activities:

Act as a subject matter expert on different SEO, tag management and web analytics solution such as but not limited to Tealium, Google Looker, Site Improve, Google Search Console, Screaming Frog, Observe point, etc.Develops and leads implementation of marketing efforts through Search Engine Optimisation, landing page optimization and leads tracking.Perform data analysis on website performance, user behaviour, acquisition funnels, marketing channels, etc. to generate actionable insights and provide recommendations.