Sr. Associate, Sponsorships Marketing & Activations, Liberty Street, New York, NY

Country: United States of America

Your Journey Starts Here:

Santander is a global leader and innovator in the financial services industry. We believe that our employees are our greatest asset. Our focus is on fostering an enriching journey that empowers you to explore diverse career opportunities while nurturing your personal growth. We are committed to creating an environment where continuous learning and development are prioritized, enabling you to thrive both professionally and personally. Here, you will find ample opportunities to connect and collaborate with talented colleagues from around the world, sharing insights and driving innovation together. Join us at Santander, where you are supported by a culture of engagement and a commitment to your success.

An exciting journey awaits, if you are interested in exploring the possibilities We Want to Talk to You!

The Difference You Make:

Santander is seeking a talented sponsorships and experiential marketing professional to join the Brand team. In this role, you’ll be responsible for assisting in the development, coordination and executions of the Santander and Openbank sponsorships portfolio. This role plays a critical part in ensuring that sponsorships investments are maximized through creative, measurable, and brand-aligned consumer experiences – both in-person and across digital channels. The ideal candidate will be a creative and strategic thinker with project management skills and a passion for sports, entertainment, and culture.

Assist in the development of strategy and objectives for the activation of sponsorship propertiesLead day-to-day planning and execution of multi-channel sponsorship campaigns, including experiential activations, hospitality programs, social media promotions, and in-venue brandingManage agency partners in the develop of creative campaigns and physical activationsCollaborate with marketing, creative, global marketing teams, and communications teams to integrate sponsor messaging across channelsTrack and manage sponsorship deliverables, deadlines, and contract compliance to ensure all commitments are fulfilled.Coordinate the production of event collateral and branded content with creative and production teams.Partner with communications and media teams to amplify sponsorship activities through earned and paid channels.Assist in post-campaign reporting, including performance metrics, recap decks and wrap up reportsManage post-activation recaps and analysis to inform ongoing strategy and optimizationMaintain detailed budgets and reconcile expenses in collaboration with Director of Brand SponsorshipsWhere necessary, assist with onsite activations and VIP hospitality programs at major events with responsibilities including vendor/agency management, coordination with property partners, and communicating updates to the internal teamAid in the creation of KPIs and communicating metrics and opportunities through written reports, presentations, and stakeholder status meetingsCoordinate information sharing amongst internal team and external partners related to event activations

What You Bring:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
 

Bachelor's Degree or equivalent work experience: Marketing, Public Relations, Communications, Business Administration or equivalent field. - Required.Master's Degree Marketing, Public Relations, Communications, Business Administration or equivalent field. - Preferred.

9+ Years Marketing, Communications or related experience. - Required.3+ Years Financial Services Industry/Banking experience - Required.

Demonstrated ability to map out a social and web marketing and communications strategy and then drive that strategy proven by testing and metrics.Ability to motivate or influence inside or outside senior level personnel, requiring a significant level of influence and trust.Extremely strong written abilities, with consideration of creative writing preferred.Ability to work independently with a high level of critical thinking skills.Comfortable with new digital technology, social media, and reporting.Experience sourcing and managing content development and publishing.Candidate must be able to think strategically but be willing and able to roll up sleeves to help implement the programs and measure results.Strong project management skills, outstanding organizational skills and the ability to handle multiple projects simultaneously while meeting deadlines.Ability to communicate results to management and in a fast paced environment; including counterparts across global organization.Ability to work individually on a project or in a team environment; ability to listen, evaluate different view points and influence others.

Certifications:
No Certifications listed for this job.

It Would Be Nice For You To Have:
Established work history or equivalent demonstrated through a combination of work experience, training, military service, or education.

What Else You Need To Know:

The base pay range for this position is posted below and represents the annualized salary range. For hourly positions (non-exempt), the annual range is based on a 40-hour work week. The exact compensation may vary based on skills, experience, training, licensure and certifications and location.

Base Pay Range

Minimum:

$93,750.00 USD

Maximum:

$160,000.00 USD

Link to Santander Benefits:

Santander Benefits - 2025 Santander OnGoing/NH eGuide (foleon.com)

Risk Culture:

We embrace a strong risk culture and all of our professionals at all levels are expected to take a proactive and responsible approach toward risk management.

EEO Statement:

At Santander, we value and respect differences in our workforce. We actively encourage everyone to apply. Santander is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, genetics, disability, age, veteran status or any other characteristic protected by law.

Working Conditions:

Frequent minimal physical effort such as sitting, standing and walking is required for this role. Depending on location, occasional moving and lifting light equipment and/or furniture may be required.

Employer Rights:

This job description does not list all of the job duties of the job. You may be asked by your supervisors or managers to perform other duties. You may be evaluated in part based upon your performance of the tasks listed in this job description. The employer has the right to revise this job description at any time. This job description is not a contract for employment and either you or the employer may terminate your employment at any time for any reason.

What To Do Next:

If this sounds like a role you are interested in, then please apply.

We are committed to providing an inclusive and accessible application process for all candidates. If you require any assistance or accommodation due to a disability or any other reason, please contact us at TAOps@santander.us to discuss your needs.