The Middle Mile Marketing team is seeking an experienced Senior Marketing Operations (Ops) Manager to lead the strategy, execution, and optimization of our marketing efforts. The Senior Marketing Ops Manager specializing in Adobe Marketo will be responsible for partnering with marketing stakeholders on strategies with overall business objectives, overseeing marketing operations and driving scalable, data-driven marketing initiatives across both Relay and AFP. They will play a pivotal role in driving our WW marketing technology. This position requires a deep understanding of Marketo's capabilities and a strategic mindset to optimize its use across the marketing funnel. They will be responsible for configuring and maintaining complex marketing automation workflows, developing sophisticated lead scoring models, and creating personalized campaigns that resonate with diverse audiences. Their expertise will be crucial in ensuring data quality, maintaining compliance with international privacy regulations, and continuously innovating our marketing automation strategies. As a leader in this space, they will be the primary owner to raise the bar on data integrity, standardize best practices, and identify opportunities to enhance the scalability and efficiency of our global marketing initiatives. This role demands a blend of technical proficiency, strategic thinking, and collaborative skills to elevate our marketing automation capabilities and drive measurable results across the organization.

Key job responsibilities
The ideal candidate must possess a deep technical acumen and demonstrate expertise in data pipeline architecture, governance frameworks, and systems integration. They will be responsible for establishing and maintaining robust data governance protocols, ensuring data quality and compliance across marketing technology and teams. This includes designing and overseeing data pipelines between multiple systems, implementing data validation processes, and creating automated workflows that maintain data integrity across the marketing ecosystem. The role requires someone who can bridge the gap between technical requirements and marketing objectives, with the ability to architect solutions that scale across global operations while maintaining strict data security and privacy standards.

About the team
The Middle Mile Transportation organization builds complex software solutions that work across our vendors, warehouses and carriers to optimize moving freight across our network to create a positive customer experience. Within Middle Mile, Amazon Freight Partner (AFP) is a program that enables entrepreneurs to start and grow their trucking business alongside Amazon, with exclusive training, ability to hire from their local communities, and long-term growth potential. Relay Product & Tech offers a suite of technology products facilitate package movement throughout our global facility network. Our customers are carriers (trucking companies), their drivers, and internal Amazon Transportation Services teams.