San Francisco, CA, US
11 hours ago
Sr Customer Insights Mgr, Amazon Devices - Z1 Emerging
We're seeking an inventive and entrepreneurial Sr Customer Insights Mgr to join Amazon Devices - Z1 Emerging, a special projects team dedicated to inventing breakthrough consumer product categories. You will own the methodology and execution of concept testing and early feedback for ZeroOne programs. This includes customer discovery interviews, purchase intent studies, pricing research, and market sizing to inform product development and go-to-market strategy. Additionally, you will lead customer segmentation studies, brand positioning research, and analysis while managing research vendors and stakeholders to inform product development and go-to-market strategy.

You'll be part of a team that embraces design thinking, rapid experimentation, and building to learn. If you're excited about working in small, nimble teams to create entirely new product categories and thrive in the ambiguity of breakthrough innovation, we want to talk to you.

Key job responsibilities
- Design and execute concept testing, purchase intent studies, pricing research, and market sizing studies to inform product development and go-to-market strategy.
- Create long-term research roadmaps and opportunity frameworks that align with product strategy and business goals.
- Lead customer segmentation, brand positioning, and MaxDiff/conjoint analysis to understand market opportunities.
- Manage research vendors and budgets for large-scale quantitative and qualitative studies.
- Collaborate with product management, marketing, and business teams to identify research opportunities and translate business questions into research plans.
- Design and analyze surveys, focus groups, and in-depth interviews using rigorous methodologies.
- Present research findings and recommendations to stakeholders through clear, compelling narratives.
- Build and maintain relationships with key stakeholders across product, marketing, and design.
- Champion customer insights that impact product roadmaps and business decisions.
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