Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

We are the now and the next. The power behind the people building the future. We are born from the spirit of innovation. We are created from the idea that people around the world want more, need more, deserve more. We are the home of the global digital revolution. We are CNN.

To see what it’s like to work at CNN, follow @WBDLife on Instagram and X!

We are CNN...

THE WORLD'S MOST ESSENTIAL AND ENGAGING SOURCE OF DIGITAL NEWS. We are in the midst of rapid transformation and need our next generation of innovators, makers, and dreamers who will lead and drive our growth. We aim to make the world a better, more connected place.

Your New Role...
The CNN Digital Research & Analytics team is looking for a Senior Analyst, Marketing Data Enablement with a focus on  strategy, implementation, and enablement of data solutions that power our marketing and audience platforms. This role will manage the workflows responsible for accurate data collection, processing, analysis and enablement for Martech and Ad tech platform and tools. This role will be crucial in the execution of our data strategy and will serve as a core resource for enabling our data solutions & usage. The Sr Marketing Analyst will work closely with our Growth marketing team as well as our Data, Analytics, Research, Testing team to support and implement high-quality data measurement capabilities that enable data-driven decisions. The role will ensure data accuracy and consistency in reporting and data deliverables by influencing, designing and optimizing procedures and resources for our analytics users. This person should be ready to deep dive into an exciting & transitioning analytics landscape!

Your Role Accountabilities...

Design and optimize data to improve tracking, attribution, and cross-platform activation for marketing campaigns.Lead tagging/tracking setups (via Adobe Tag Manager, GTM) and server-side integrations (e.g., Meta CAPI, TikTok Events API), troubleshooting discrepancies to ensure data accuracyServe as the liaison between analytics and growth marketing teams to democratize access to clean, actionable data—enabling self-service reporting, audience segmentation, and performance insights.Monitor data quality (e.g., via Meta Events Manager, TikTok Events) to resolve signal loss, deduplication issues, and match rate challenges for first-party data (emails, external IDs)Partner with the growth marketing team to align tracking requirements with business goals, ensuring data solutions support testing, and ROI measurement.Perform data validation across platforms and processes, identifying opportunities or gaps throughout the data collection lifecycle, and developing shared documentation for proper utilization to support the overall execution of our data strategy.Create and contribute to the data modeling of shared data sources, identifying usage patterns across sources, performing the required manipulations and generating foundational visualizations to foster enablement across teams.Support the ongoing development of our teams Center of Excellence for data processes, standards and best practices around collection, audience measurement and documentation.

Qualifications & Experience...

3+ years experience in data enablement and analytics, with experience with marketing or ad tech data.Experience in tracking implementations and hands-on experience with tag management (such as Adobe/Google Tag Manager), server-side integrationsProficient in SQL and visualization tools (such as Tableau, Looker)Hands-on utilization of data management & modeling tools: DBT (preferred), AirFlow, Databricks, etc.Experience with raw data and data warehouses: Snowflake (preferred), BigQuery, RedShift, Azure, etc.Exposure to data pipelines and engineering solutions (e.g Snowplow)

Nice To Haves...

Bachelors Degree or higher preferredStrong communication, analytical and data translation skillsFamiliarity with Python is a big plusAbility to manage multiple projects and tasks with competing deadlinesExperience with analytics solutions: Adobe Analytics, Google Analytics or alternate solutionExperience with ad tech (paid media platforms, CDPs, MMPs)

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.

In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range: $87,500.00 - $162,500.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.