Specialist / Senior Specialist, Channel Marketing, K&B Taiwan
Kohler Co.
**Specialist / Senior Specialist, Channel Marketing, K&B Taiwan**
_Work Mode: Onsite_
**BASIC FUNCTION**
Supports the planning of category and channel strategy and collaborates with Northeast Asia regional marketing and other cross-functional team in execution to achieve the sales targets. This includes the optimization of products and pricing in all channels.
**SPECIFIC RESPONSIBILITIES**
Channel & Category Strategy Support:
+ Analyze market information related to competitors’ activities such as new products, new channels, promotions, campaigns, advertisements etc.
+ Keep track of sell-in/sell-out for retailers on key categories, retail promotions to ensure the channel marketing strategies are effective
+ Ensure timely roll out of new products to respective channel platforms
+ Support the development of product list, promotions and other events in the showroom as well as work closely with retail sales/ respective teams to ensure effective product and channel mix and delivery.
+ Work closely with respective plant engineers and category leaders to address retail and project product enquiries, from internal and external sales teams.
+ Support product marketing assets or resources to internal team and distributors.Training & Product Presentation:
+ Partner with respective teams to compile and update product training materials for internal and external sales teams, as well as support brand and product presentation for key designers and developers.
**Marketing Support:**
+ Work closely with Marketing Communications & Digital to develop marketing tools to promote products in the showroom, outdoor and other potential channels.
+ Website product information update and new product list.
**RELATIONSHIPS AND CONTACTS**
+ Report to General Manager, K&B Taiwan & Hong Kong
**External/ Internal Relationship**
+ Close collaboration with representatives from distributor(s).
+ Frequent communication with technical team, sales and marketing teams in the region.
**Skills/Requirements**
+ University degree in marketing or related discipline
+ With a minimum of 3-4 years’ solid working experience in product or channel marketing.
+ Good spoken and written English language skills
+ Computer literate with strong data analytical skills
+ Detail oriented and thorough
**Why Choose Kohler?**
We empower each associate to #BecomeMoreAtKohler with a competitive total rewards package to support your health and wellbeing, access to career growth and development opportunities, a diverse and inclusive workplace, and a strong culture of innovation. With more than 30,000 bold leaders across the globe, we’re driving meaningful change in our mission to help people live gracious, healthy, and sustainable lives.
**About Us**
It is Kohler’s policy to recruit, hire, and promote qualified applicants without regard to race, creed, religion, age, sex, sexual orientation, gender identity or expression, marital status, national origin, disability or status as a protected veteran. If, as an individual with a disability, you need reasonable accommodation during the recruitment process, please contact kohlerjobs@kohler.com . Kohler Co. is an equal opportunity/affirmative action employer.
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