Position OverviewThe Specialist, Brand Marketing is responsible for managing the overall brand presence of a brand or product. This role contributes to the development and execution of marketing strategies across various channels to grow brand awareness, engage target audiences, and drive efficient use of the marketing budget. The Specialist is also responsible for tracking and communicating key performance indicators (KPIs) and return on investment (ROI).

Job DescriptionDescription

Develops and executes integrated marketing strategies to strengthen brand awareness and drive audience engagement across multiple channels including but not limited to: social media, digital marketing, shopper marketing, promotions, experiential marketing, paid media, etc. Collaborates cross-functionally to ensure brand consistency and tracks performance metrics to optimize marketing effectiveness. Tracks program deliverables and timelines to ensure all marketing activities are executed as planned.Travel Required:No

Environment

Office : Office Temperature (65F to 75F)

Skills

Specialized Knowledge : Special Skills : Physical abilities: : Other: :

Years Of Experience

2-5 : Experience with brand marketing preferred

QualificationsAssociate Degree - General Studies, Bachelor's Degree - General Studies

Shift1st Shift (United States of America)

CompanyPiggly Wiggly Midwest LLC

About Our Company

Building on its more than 100-year history in the grocery business, Piggly Wiggly ® continues to grow its presence with stores throughout the Midwest, South and Northeast. C&S Wholesale Grocers, LLC. operates corporate stores and services independent franchisees under a chain-style model. This unique grocery store offers the selection and assortment of a national chain, with the service and local customization of a community-based retailer. Each store contains specialized local assortments to meet local shoppers’ needs.

Piggly Wiggly ® is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or veteran status, or any other applicable state or federal protected class. The Company provides affirmative action in employment for qualified Individuals with a Disability and Protected Veterans in compliance with Section 503 of the Rehabilitation Act and the Vietnam Era Veterans’ Readjustment Assistance Act.