Social Media Specialist II
Texas A&M University System
Job Title
Social Media Specialist II
Agency
Texas A&M University
Department
Marketing & Communications
Proposed Minimum Salary
$4,681.17 monthly
Job Location
College Station, Texas
Job Type
Staff
Job Description
Our Commitment
Texas A&M University is committed to enriching the learning and working environment by promoting a culture that respects all pers p ectives, talents & lived experience s . Embracing varying opinions and perspectives strengthens our corevalues which are: Respect, Excellence, Leadership, Loyalty, Integrity, and Selfless Service .
Who we are
The Division of Market ing & Communications tells the story of Texas A&M and promotes and protects the Texas A&M brand. We achieve our goals through: Messaging, Branding, and Brand Oversight. For more information, please visit us at https://marcomm.tamu.edu/
What we want
The Communications Specialist II, under the direction of the Associate Director of Social Media, is responsible for monitoring engagement and Texas A&M’s communities on social media properties managed by the Texas A&M Social Media team, including institutional social media accounts and additional miscellaneous social media accounts. The Specialist will also work closely with the Associate Director to develop and write research content for those same social media accounts. The Specialist will lead social media efforts and coordinate with content creators to plan and execute the social media strategy. The Specialist should have a strong understanding of the digital media landscape, trends, and social monitoring, while developing and growing their skills, experience and knowledge.
What you need to know
Salary: will be commensurate based on the selected hi re’s education and experience.
Special Instructions: A cover letter, resume, and contact information for three professional references (to include at least one previous supervisor) are strongly recommended. You may upload all three on the application under CV/Resume or upon answering the questionnaire you may attach the documents.
Travel: This position may require some travel.
Schedule: This position may require work beyond normal office hours and/or work on weekends.
Qualifications
Required Education and Experience
+ Bachelor’s degree or equivalent combination of education and experience.
+ 2 years of related experience.
Preferred Qualifications
+ Bachelor’s degree in marketing, communications, or public relations.
+ Three years of experience managing online communities, creating social media content, and experience in crafting content strategy.
Knowledge, Skills, and Abilities
+ Demonstrated experience in X, LinkedIn, and YouTube platforms.
+ Strong written and oral communications skills
+ Demonstrated ability to successfully manage projects
+ Ability to work professionally and harmoniously in a service-oriented position
+ Self-motivation and ability to manage time efficiently, as well as make quick decisions, with minimal supervision
+ Critical thinking skills
+ Ability to collaborate successfully with internal and external teams
+ Proficiency/mastery social media channels and emerging social media trends
+ Proven ability to create research content specifically for social media communication
+ Ability to multitask and work cooperatively with others
Responsibilities
Social Media Management
+ Conceptualize, produce and execute creative copy for research posts across all Marketing and Communications managed channels.
+ Collaborate with creators and social media team.
+ Manage various social media properties, working closely with internal teams to create engaging content.
+ Use analytics daily, weekly, monthly, and annually to make smart, data-driven decisions that shape the social media strategy.
Social Media Community Management:
+ Monitor and listen to online conversations across the brand.
+ Manage direct message, comments, and replies to spark engagement, build a strong community and deliver swift, effective customer service on a wide range of topics related to Texas A&M.
+ Develop and expand the online communities.
Why Texas A&M University?
We are a prestigious university with strong traditions, Core Values, and a community of caring and collaboration. Amenities associated with a major university, such as sporting and cultural events, state-of-the-art recreation facilities, the Bush Library and Museum, and much more await you. Experience all that a big city has to offer but with a reasonable cost-of-living and no long commutes.
+ Medical, (https://www.tamus.edu/benefits/medical/) prescription drug, dental, (https://www.tamus.edu/benefits/dental/) vision, life and AD&D, (https://www.tamus.edu/benefits/life-add/) flexible spending accounts , and long-term disability insurance (https://www.tamus.edu/benefits/long-term-disability/) with Texas A&M contributing to employee health and basic life premiums
+ 12-15 days (https://employees.tamu.edu/employee-relations/leave/index.html) of annual paid holidays
+ Up to eight hours of paid sick leave (https://employees.tamu.edu/employee-relations/leave/paid/sick.html) and at least eight hours of paid vacation (https://employees.tamu.edu/employee-relations/leave/paid/vacation.html) each month
+ Automatic enrollment in the Teacher Retirement System of Texas (https://www.trs.texas.gov/Pages/Homepage.aspx)
+ Health and Wellness: Free exercise programs and release time (https://flourish.tamu.edu/wellness-release-time/)
+ Professional Development: All employees have access to free LinkedIn Learning (https://linkedinlearning.tamu.edu/) training, webinars, and limited financial support to attend conferences, workshops, and more
+ Educational release time and tuition assistance (https://livingwell.tamu.edu/employee-tuition-assistance) for completing a degree while a Texas A&M employee
+ Living Well, (https://livingwell.tamu.edu/) a program at Texas A&M that has been built by employees, for employees
Instructions to Applicants: Applications received by Texas A&M University must either have all job application data entered or a resume attached. Failure to provide all job application data or a complete resume could result in an invalid submission and a rejected application. We encourage all applicants to upload a resume’ or use a LinkedIn profile to pre-populate the online application.
All positions are security-sensitive. Applicants are subject to a criminal history investigation, and employment is contingent upon the institution’s verification of credentials and/or other information required by the institution’s procedures, including the completion of the criminal history check.
Equal Opportunity/Veterans/Disability Employer.
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