**We help the world run better** At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed. **Summary:** The SAP Finance and Spend Product Marketing organization creates compelling positioning, messaging, and content to help buyers buy and sales sell. The team acts as buyer and market experts - influencing and supporting solution innovations, marketing strategies, integrated demand programs, and external company perception.   **The Role:** The software market for finance solutions is growing and evolving rapidly as organizations rely on Cloud ERP-based solutions to fuel digital transformation. In this role as Product Marketer for AI and BDC in Finance, your primary focus is to be a market, audience, and subject matter expert in the AI and Business Data Cloud (BDC) domain which includes AI technologies (machine learning, generative and agentic AI) and SAP’s analytical platform which combines data access, semantic harmonization and visualization in an SAP-managed service. We target key buyers and users in the office of the CFO and their accounting and analytics teams. You will act as a subject matter expert with a clear focus on understanding the existing market and identifying new opportunities. You will manage the communications processes, including the digital customer journey. To achieve this, you need to tell great stories based on compelling positioning & messaging. As a spokesperson for your product area AI and BDC, you will communicate with internal teams driving the technical topics of AI and BDC as well as external audiences including engagement with customer and partner groups, analyst and press. You will help develop the specific finance messaging that will resonate with our buyers.   **Role Requirements:** + Market and Business Situation - Understand the product area total addressable market and key players; contribute to the definition of the Market Opportunity Map for your product area and represent product area value and vision as a spokesperson to customers, partners, press and analysts. + Manage the release announcement process – define value positioning and messaging framework, branding and public roadmap and website updates + Create attractive commercial offers – collaborate in defining the packaging, pricing, and licensing plans for a product, defining and driving customer and partner incentives + Deliver digital customer journey – ensure excellence in content and storytelling for your product area. Collaborate with cross-marketing discipline teams to maximize customer engagement. + Enable sales teams – collaborate across marketing to deliver sales enablement content for your area   **REQUIREMENTS** + Bachelor’s or Master’s / MBA degree (or equivalent) in finance, business, or marketing + Ideal candidates should have 4-7 years of product marketing or product management experience in the B2B software industry + Ideal candidates should have 4-7 years of experience in content creation of strategic and customer facing assets. + Strong business understanding of key finance processes (record to report, invoice to pay, invoice to cash) + Strong understanding and usage experience with finance software, preferably corporate close and financial steering solutions + Solid grasp of cloud computing (IaaS, PaaS, and SaaS) and experience with applications from a vendor such as SAP, Oracle, Workday, or best of breed providers for AI or data warehousing and analytics + Analytical and strategic mind-set, innovative thinker with strong communication and collaborative skills: verbal, written, and interpersonal + Exceptional organizational, analytical, and writing skills; able to coordinate and manage multiple projects and collaborate within and across virtual and diverse teams  + Track record of building strong customer and/or partner relationships      **Bring out your best** SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best. **We win with inclusion** SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world. SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com. For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program (https://one.int.sap/me@sap/jobs\_and\_hiring/employee\_referral/region/0000/lang/en) , according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training. Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements. Successful candidates might be required to undergo a background verification with an external vendor. **AI Usage in the Recruitment Process** For information on the responsible use of AI in our recruitment process, please refer to our Guidelines for Ethical Usage of AI in the Recruiting Process (https://jobs.sap.com/content/Ethical\_usage\_of\_AI\_in\_the\_recruiting\_process/?locale=en\_US) . Please note that any violation of these guidelines may result in disqualification from the hiring process. Requisition ID: 434876 | Work Area: Solution and Product Management | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid