**Company description** Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries. The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds. **Overview** **As a Senior Social Strategist** you’ll be the driving force behind creative, insight-led social strategies across both paid and organic social channels. You’ll track trends, actionable audience insights, and guide teams in developing standout, platform-specific content. With expertise across paid and organic social, you’ll collaborate with cross-functional teams, champion the latest best practices, and ensure our work is always ahead of the curve. **Responsibilities** **Day-to-day, your role includes:** + Monitor social trends, audience behaviors and competitor activity to inform creative approaches. + Leverage social listening tools to uncover actionable cultural insights that strengthen creative briefings. + Creatively and proactively assist the brand’s and your Digitas team in the development of social strategies, playbooks, etc. + Facilitate seamless collaboration across account, project management, creative, and cross-agency strategy teams. + Identify, analyze issues, patterns, and trends in the client landscape and with brand agnostic digital trends + Create and ideate, every. single. day. + Evaluate and optimize creative concepts through platform-specific best practices and social-first thinking. + Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for upcoming paid or owned channel campaigns. + Actively propose timely, socially relevant content ideas tailored to real-time audience interests. + Proactively escalate and communicate issues, observations, opportunities, and insights to the appropriate client team. + Establish credibility as a thought leader on new social media tools, best practices and how organizations are using new tools, in order to gain a rapid competitive (and early adopter) advantage. + Further establish Digitas credibility in the social space by participating in professional networking arenas - attending/speaking at relevant events. + Serve as the go-to expert on paid social creative best practices, guiding creative teams on platform nuances and championing the social perspective in every discussion. **Qualifications** **We’re looking for strong, impactful work experience, which typically includes:** + A 4-year degree and 5-8 years working in digital and/or communications + Experience living in the social media universe—you’re in-the-know on YouTube, Reddit, Tumblr, Pinterest, Instagram, Facebook, Twitter, blogs, etc. + Excellent research and writing skills—and the ability to create smart content quickly + Chronically online individuals with a passion for social media, culture and trends, constantly keeping a pulse on what’s new and exciting + Client facing and/or experience interfacing with clients via email or presentations + A genuine passion for creating and sharing content across emerging and established social platforms — wherever your creativity thrives + Experience working cross collaboratively across internal and external partner teams + The ability to back up great creative ideas with sound analytical reasoning + Willingness to travel – you’re open to new places, new faces and new idea + Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation. Got the sparkle? Apply if you believe your unique skills are a fit. **Additional information** Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com . Compensation Range: $105,165 - $151,095 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/1/25. All your information will be kept confidential according to EEO guidelines.