Company Description

Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business.

We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets.

Job Description

We are looking for a Senior Sales Executive to join our MIFF portfolio. The Sales position is responsible for revenue generation from new and existing customers within the Malaysian International Furniture Fair (MIFF) portfolio in Informa Markets Malaysia. This role will manage Sales to different tier customers depending on the market and brand context.  This team is critical to the business, as the key to our success is retention, growth and cultivating new business

The Sales role will involve a combination of internal and external sales activity, meeting customers face to face and attending competitor events. He/She will sell to valued existing customers, generate new business, and performance will be evaluated based on achieving revenue and new business targets

The Sales will be expected to develop their awareness of the brand industry, building greater insight over time. Maintaining and strengthening the relationship throughout the year is an important focus, to develop an understanding of the customers’ needs and expectations from their attendance at the event. He/She will understand the customers’ needs and articulate a compelling value proposition as part of the sale. They will have a significant role in supporting re-booking of customers at an Event, while also providing support as a guest re-booker for other brandsg ASEAN markets backed with support of a global network.

 

Job Responsibilities:

Meet or exceed revenue target for assigned accounts through sales (digital, booth, sponsorship/ advertisement and fully integrated packages)Sell to existing/ lapsed customer accounts with engaging conversations and compelling proposals while guiding them through buying processProspect and close new business opportunities inside and outside of existing client base through cold calling and follow-up callingLeverage understanding of customer buying trends to help develop Sales plans and approachesExecute on assigned Sales campaigns, against accounts, products and revenue targets, in line with sales planSupport the on-site re-booking of existing customer accounts, in line with at event account allocation and sales targetsMaintain accurate pipeline, sales activity and customer information within Salesforce (CRM system)Distribute customer insight and marketing information to marketing teamManage the handing over of sale information and customer requirements (via Salesforce) to the event Operations and Brand teams

Qualifications

Requirements

Degree holder in communications, Marketing, Business or related field; or equivalent with 2 – 3 years sales/ tele-sales experience (proven sales track record)Experience in handling categories such as Furniture is a definite advantageConfident, aggressive, pleasant and able to work under pressureMust be self-motivated, sales-driven and able to work independently as well as part of a teamPassionate towards sales, dedicate to achieve personal sales targetExperience in using Salesforce CRM system desiresFluent English - speaking and writing, required to proof-read sales material, brochures and promotional contentExcellent in interpersonal, negotiation and presentation skillsProficient with Microsoft Excel and PowerPointRequired to travel

Additional Information

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at LifeAt.Informa.com

We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.

At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.

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