Senior Program Manager Gift Cards

They say you are the company you keep - and at Cracker Barrel, we take that seriously. At the Store Support Center, we're in the business of serving those who serve our guests. Whether you're designing solutions, telling our story, or setting our teams up for success, your work makes a difference every single day. Here, the work means more because we take pride in doing it together. So, join our team and find your place, because here...we're all in good company.

What You'll Do - You'll Make the Moment

Cracker Barrel Gift Card ProgramDevelop short-, mid- and long-term Gift Card plans and sales objectives aligned with brand priorities and execute sales and marketing strategies to support plansWork cross-functionally with internal resources (Merchandising, Guest Relations, and Retail Operations) to increase the Gift Card program sales, maintain guest satisfaction, and formulate program policies and procedures.Develop seasonal promotions initiatives to facilitate growth. Collaborate with retail team seasonal accents to help sell cards and increase average order size.Coordinate with Merchandise group to ensure 100% satisfaction on card orders and inventory management. Integrate with Guest Relations bulk sales and develop approval process to protect brand reputation and imageEstablish and manage a distributor network to target the B-to-B business. Directly manage outside sales force and protect and service internal house accounts. Manage the third party distribution channel and develop business plans that continue growth of the program. Assists with new distributor contract negotiations.Gift Card Program Development and Supporting AnalyticsMonitor and analyze Gift Card sales through various databases and publish/QC dashboard reporting to appropriate stakeholdersPrepare Gift Card program reports including revenue, redemption, response, and engagement relative to total company sales performance for various customer segmentsCreate, report and forecast financial plans for the Gift Card programSubmit regular progress reports for the Gift Card program details including actual and projected sales, general sales observations, recent activities and short-term plans for existing and targeted accounts, marketplace trends, and pricing/contracting developments, competitive activityFacilitate, prepare for, and lead monthly and year-end business reviews

Bachelor's degree in Finance, Accounting, Marketing, Statistics, Business or related field (or commensurate experience) required.

5+ years experience managing and leading Gift Card programs (preferably in hospitality or retail industry)

Experience working with gift card partners such as Cashstar, InComm, and Blackhawk. Knowledge of gift card regulations and compliance.

Active participation in the Retail Gift Card Association, a plus

Focus on You

We're all about making sure you're taken care of too. Here's what's in it for you:

Good Work Deserves Good Pay: Competitive Annual Salary | Annual Bonus Opportunities

Support That Goes Beyond the Clock: Medical, Rx, Dental and Vision Benefits on Day 1| Life Insurance and Disability Coverage | Paid Vacation/Employee Assistance Program

Grow and Thrive Your Way: Business Resource Groups | Tuition Reimbursement | Professional Development

Culture of Belonging: Support that starts on day one | Onboarding, training, and development to help you thrive | Recognition programs and employee events that bring us together

Invest in Your Future: 401k Plan with Company Matching Contributions at 90 days | Employee Stock Purchase Program

More Perks, Just Because: 35% Discount on Cracker Barrel Food and Retail items | Exclusive Biscuit Perks like discounts on home, travel, cell phones, and more!

A Little About Us

Since 1969, Cracker Barrel has been a place to gather around delicious food, abundant servings, unexpected finds, and a warm welcome. Over time, it's become even more - somewhere folks can reconnect and feel at home. With more than 70,000 team members nationwide, we take pride in our roots -- always serving up more than a meal.

See for yourself. Apply now.

Cracker Barrel is an equal opportunity employer.

Qualified applicants are considered for all positions without regard to race, color, religion, sex, sexual orientation, genetic information, national origin, age, marital status, medical condition, disability or any other class expressly protected by law.