Senior Product Manager for Jardiance (CKD)
Boehringer Ingelheim
**The Position**
The Senior Product Manager is responsible for executing brand strategies to maximize customer engagement and business performance. This role ensures alignment across cross-functional teams and drives the success of assigned brands within the Operating Unit (OPU).
**Responsibilities**
**1. Strategy Execution**
+ Develop and implement brand strategies in alignment with OPU objectives.
+ Drive achievement of sales, market share, and profitability targets.
+ Provide local insights to influence Regional OPU brand strategies.
**2. Business Planning & Operational Execution**
+ Contribute to the Long-Term Forecast (LTF) and Outlook by providing sales and investment plans.
+ Develop and implement the OPU Operational Plan, including customer engagement initiatives.
+ Validate ROPU brand CSFs and contribute to KPI development.
**3. Launch Readiness**
+ Lead local launch readiness processes and ensure milestone achievement.
+ Collaborate with Medical Affairs, Sales, and Market Access for successful product launches.
**4. Cross-Functional Collaboration**
+ Align with Medical Affairs and Sales to ensure cohesive brand execution.
+ Collaborate with ROPU Marketing Leads and provide regular feedback on market, customer, and competitor insights.
+ Organize and lead cross-functional team meetings to ensure strategic alignment.
**5. Performance Monitoring & Reporting**
+ Manage the brand’s Direct Promotion (DP) budget.
+ Partner with Commercial Operations to monitor KPIs and market share trends.
+ Provide timely updates and insights to local marketing management.
**6. Customer Engagement**
+ Develop and execute medico-marketing initiatives (e.g., CME, expert engagement, multichannel campaigns).
+ Represent customer needs in internal planning and decision-making.
+ Support Go to Market transformation and adoption of digital platforms for enhanced engagement.
**7. People & Knowledge Sharing**
+ Support knowledge and skill sharing across the organization.
+ Build strong relationships with internal and external stakeholders within the OPU.
**Qualifications**
+ Bachelor’s degree in Business Administration, Marketing, or any related field.
+ 3–5 years of experience in pharmaceutical marketing and sales, preferably with a focus on Chronic Kidney Disease (CKD), Heart Failure, or Type 2 Diabetes (T2D), Cardio Metabolic Renal (CRM) therapeutic areas.
+ Proven track record of success in brand management.
+ Strong Leadership skills necessary to lead cross functional brand team
+ Strong communication and interpersonal skills.
+ Excellent organizational, planning, and problem-solving abilities.
+ Strategic thinker with strong business acumen and operational focus.
+ Analytical mindset with the ability to interpret data and market trends.
All qualified applicants will receive consideration for employment without regard to a person’s actual or perceived race, including natural hairstyles, hair texture and protective hairstyles; color; creed; religion; national origin; age; ancestry; citizenship status, marital status; gender, gender identity or expression; sexual orientation, mental, physical or intellectual disability, veteran status; pregnancy, childbirth or related medical condition; genetic information (including the refusal to submit to genetic testing) or any other class or characteristic protected by applicable law.
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