Senior Product Manager, Digital Selling

We are Lennar 

Lennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of opportunity and growth for our Associates throughout their career. Lennar has been recognized as a Fortune 500® company and consistently ranked among the top homebuilders in the United States.

Join a Company that Empowers you to Build your Future

Are you interested in a rare opportunity to disrupt an established industry? Are you data-driven and passionate about building world-class user experiences? Lennar Digital is offering an opportunity to join at the onset of a digital transformation. Our goal is to transform the way users find and buy our homes through digital journeys. We are searching for the next standout Senior Product Manager to help optimize our New Home Consultants’ selling experience.

A career with purpose.

A career built on making dreams come true.

A career built on building zero defect homes, cost management, and adherence to schedules.

Your Responsibilities on the Team 

Develop and drive a highly visible roadmap and work closely with data science, design, UX, and engineering to bring new features to market.

Lead the development of digital tools that streamline the sales process, equipping the sales team with intuitive, effective experiences that improve selling performance and drive home sales.

Partner cross-functionally to integrate existing digital products and systems into a cohesive sales workflow, ensuring tools work seamlessly together to support sales team efficiency and data consistency.

Analyze behavioral data to better understand user needs, suggest improvements, and conduct A/B tests to increase conversion.

Gain a deep understanding of the user experience, identify and fill product gaps, and generate new ideas that drive adoption and growth.

Translate high-level strategy into detailed technical requirements and high-fidelity prototypes.

Requirements

Bachelor’s degree required

3-5+ years of product management experience building digital products

Deep domain expertise in product management strategy, tools, and methodologies

Proven ability to manage and align cross-functional stakeholders, driving clarity, collaboration, and accountability across teams

Advanced Microsoft Excel knowledge and strong analytical capabilities; solid knowledge of website analytics tools (e.g., Google Analytics, Optimizely, Fullstory, Hotjar, etc.)

Strong project management skills to effectively prioritize standard tasks, test activations, team bandwidth, and overall deliverables

Strong communication skills and executive presence; effective presenter and collaborator

Ability to think strategically, prioritize, identify, and resolve problems in a complex, dynamic environment

Life at Lennar

At Lennar, we are committed to fostering a supportive and enriching environment for our Associates, offering a comprehensive array of benefits designed to enhance their well-being and professional growth. Our Associates have access to robust health insurance plans, including Medical, Dental, and Vision coverage, ensuring their health needs are well taken care of. Our 401(k) Retirement Plan, complete with a $1 for $1 Company Match up to 5%, helps secure their financial future, while Paid Parental Leave and an Associate Assistance Plan provide essential support during life's critical moments. To further support our Associates, we provide an Education Assistance Program and up to $30,000 in Adoption Assistance, underscoring our commitment to their diverse needs and aspirations. From the moment of hire, they can enjoy up to three weeks of vacation annually, alongside generous Holiday, Sick Leave, and Personal Day policies. Additionally, we offer a New Hire Referral Bonus Program, significant Home Purchase Discounts, and unique opportunities such as the Everyone’s Included Day. At Lennar, we believe in investing in our Associates, empowering them to thrive both personally and professionally. Lennar Associates will have access to these benefits as outlined by Lennar’s policies and applicable plan terms. Visit Lennartotalrewards.com to view our suite of benefits.

Join the fun and follow us on social media to see what's happening at our company, and don't forget to connect with us on Lennar: Overview | LinkedInhttps://www.linkedin.com/company/lennar/> for the latest job opportunities.

Lennar is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws.