Wilmington, DE, USA
42 days ago
Senior Marketing Manager

Senior Marketing Manager
Wilmington, DE or Gaithersburg, PA
Hybrid Work Model - 3 days onsite/2 days remote
Monday-Friday, 8am-5pm EST

CSC is looking for a senior marketing manager with 5-10 years of experience in B2B marketing, for its Digital Brand Services business. Additionally, any previous experience in product marketing, domain management, cybersecurity, brand protection or technology markets is a bonus but not a requirement.  The Digital Brand Services (DBS) senior marketing manager will be responsible for:

1. Supporting business within our global markets
2. Understanding CSC’s brand and generating brand awareness in niche markets
3. Implementing marketing campaigns that are aligned with the overall business strategies for our DBS
4. Providing project management for all assigned marketing projects

The incumbent should excel at developing and executing plans to meet business objectives and be a strong collaborator and relationship builder. It is essential that this person has an aptitude for “getting things done” and able to work well both in a team environment as well as independently.

Some of the things you will be doing:
• Develop and execute a clearly defined marketing strategy to support consistent business growth and brand awareness across our globally diverse markets
• Create and lead integrated marketing programs that position CSC’s services to gain market credibility and exceed revenue targets
• Develop and manage the marketing budget and metrics, providing reports on performance of channel programs
• Generate brand awareness and leads in target markets
• Develop and align core positioning and messaging for DBS offerings
• Implement marketing campaigns that are aligned with overall business strategies
• Oversee the execution for thought leadership and content marketing strategy for assigned projects
• Provide project management for all assigned marketing projects
• Conduct market research, competitive intelligence, and be the expert with respect to competitive products and services or rely on key strategic partner expertise
• Work closely with sales team to align sales and marketing strategies
• Maintain brand standards and ensure compliance across all marketing and communication channels

Desired skills and experience:
• Five to ten years of experience in B2B marketing, product marketing or related, running multichannel and integrated marketing programs
• Proven track record of developing impactful thought leadership campaigns and prior experience in product marketing, domain management, cybersecurity is a plus
• Ability to partner effectively with cross-functional teams and across multiple matrixed business units
• Ability to work individually on self-driven projects, manage and meet deadlines, and prioritize project lists
• Proven record of managing projects with globally distributed teams / partners in delivery of objectives
• Comfortable working under tight deadlines in a fast paced, agile business environment
• The desire to communicate effectively both via marketing programs and internal collaboration
• Highly self-motivated with a desire to learn the business well enough to write and blog about it
• Flexibility and positivity when priorities change
• Comfortable effectively managing a budget
• Comfortable in a collaborative open-work environment
• Proficiency in Microsoft® Office suite

Additional candidate considerations:
The information above describes the general nature and level of work performed by employees in this role. It is not intended to be a description of all duties, responsibilities, and qualifications.  As CSC is actively hiring around the world, we may retain your CV in our database for other opportunities, unless you direct us otherwise.

• Note that candidates for this position must be eligible to work in the country without sponsorship.

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