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Job DescriptionVisa is seeking a dynamic, strategic, and data-savvy Senior Manager of Sponsorship Strategy to join the CEMEA Marketing team. This role will be instrumental in shaping and executing a regional sponsorship strategy that aligns Visas brand, business, and commercial objectives across priority markets. The ideal candidate will combine strong analytical capabilities, audience insight, and consultative selling skills to help drive impactful partnerships and client facing opportunities.
Key Responsibilities
Sponsorship Strategy PlanningDevelop and evolve the regional sponsorships strategy across Visas priority verticals (sports, music, fashion, culture, etc.) in line with brand and business goalsCollaborate with country marketing teams to ensure alignment and effective local activationIdentify emerging opportunities and whitespace for brand relevance and innovation in sponsorshipsTalent StrategyShape and manage a regional talent and influencer strategy, identifying and onboarding talent that aligns with Visas values and objectivesBuild scalable frameworks for talent selection, usage, rights management, and measurementInsights and AnalyticsLeverage internal and external data to evaluate sponsorship performance, audience relevance, and business impact.Translate data into clear, actionable insights to support investment decisions and improve program effectiveness.Lead development of client-ready, insight rich proposals that integrate audience, platform, and commercial data.Commercial Integration and Client SupportPartner with Visas client marketing and sponsorship teams to support cobranded sponsorship proposals and activationsUse audience segmentation and market intelligence to create compelling B2B narratives that match partner objectives with Visas assets.Serve as a strategic consultant to internal stakeholders and clients, helping translate sponsorship into business resultsPresentation and CommunicationCraft and deliver high impact presentations for internal leadership, clients, and partnersCommunicate strategy and insights with clarity and influence across a range of stakeholdersThis is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.
QualificationsBasic Qualification
8 or more years of relevant work experience with a Bachelor Degree or at least 5 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 2 years of work experience with a PhD
Preferred Qualifications
Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.