Senior Manager, Social Content Strategist + **Location** + København K, Denmark + London, United Kingdom + **Job ID** 0000026081 + **Category** Sales, Marketing & Product Management **Job Description** Are you the master-builder who can developexcitingsocialcontent strategiesand briefstoinspirethe creation of world class content for LEGO Group’s social platforms.If so,we'dlove to hear from you! **This is a 12-month fixed-term contract, covering parental leave** + We’relooking for an experiencedseniorsocialstrategist whohas a deep knowledgeand passionof thesocial media platformsand trends,hasexperience indevelopingsmart content strategies and frameworksandhas workedalongsidecreativeteamstodevelopworld class content tobuild social communities, drivebrandLOVE and create commercial impact. **Skills and qualifications** + Familiarity with social media platforms such asMeta,Tik Tok,Snapchat,X,PinterestandLinkedInand nuanced knowledge of theiralgorithms. + Deep understanding of audience platform behaviours,fandomsand organic content. + Ability todevelopsocial media content strategies,content frameworks and creative briefings to inspire andsupporting the creation of world class content. + Excellent analyticalskills;understanding digital channel and content measurement and connecting digital KPIs with overall marketing and businessobjectives, optimising content creation, use and performance. + On the pulse of culture, understandingofthe zeitgeist,aware ofthetrends that are shaping societyandfinding ways to connect our brand into culture in authentic ways. + Enjoy working in a team and comfortable to give feedback. + Strong verbal,writtenand presentationskills. **Core Responsibilities** + Create and definesocial media content strategies and frameworks for the LEGO social media platforms + Workalongsidesocial lead andcreative teams to helpinspire,craftand optimise world class contenttoincreaseLEGO brand Love,grow the communitiesacross our channels + Proactive thinking on ways to elevating the contentand concepts to pilot, not just in briefs but in the day-to-day by keeping an eye on data, trends, platform updates. + Use data and research to inform your approach, whilst being open to creative innovation and exploration + Work alongside other parts of the business to writeeffectivecreative briefs withclearobjectives,inspiring insights andstrong understanding of audiences, social listening,trendsand channel thinking + Strong storytelling, persuasivepitchingand partner engagement to get teamsandseniorstakeholdersexcited and onboard with your thinking + Support your colleagues to refine their thinking, and build relationships across LEGO to create engaging experiences + The social world is yourplayground,your thumbs get a daily work out from the scrolling! **Play your part in our team succeeding** The LEGO Agency is the global LEGO in-house advertising agency, creating award-winning and compelling content and campaigns for the LEGO brand. The Global Communication Strategy department is all about understanding audienceand channelbehaviours; to inspire and framecreative work. The team leads and develops strategies for all LEGO channels, earned,ownedand paid. **Do you have what it takes?** + Significantexperiencein asocialstrategy role. + Experience of using data-driven planning tools, audience insight (qual and quant) and effectiveness data to build plans. + Experience of working with channels / media owners to develop creative and executional thinking. + Ability to stay ahead and move with consumer behaviours, technology platforms, and cultural shifts. + Excellent communication skills – written, verbal, and emotional to be a key member of our team. + Desire to stay close to projects throughout theirlife-cycletomaintainingstrategic and creative excellence. + Passion for creating communication work that has an impact, that matters andthat’smemorable. **Preferred** + Experience within a global strategy/planning context beneficial, or working within a ‘multiple markets / regional’capacity. + Excellent presentation skills. + Big team and cross-org collaborations. Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible. **What’s in it for you?** Here is what you can expect: **Family Care Leave** - We offer enhanced paid leave options for those important times. **Insurances** – All colleagues are covered by our life and disability insurance which provides protection and peace of mind. **Wellbeing** - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity. **Colleague Discount** – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount. **Bonus** - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme. **Workplace** - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process. Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong. The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team. The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer. Thank you for sharing our global commitment to Children’s Rights. Just imagine building your dream career. Then make it real. **Join the LEGO® team today.**