Start your journey with BCD: Grow, connect, collaborate and celebrate with our global team

 

Senior Manager, Product Marketing (Remote)

Full time, Atlanta, United States

 

BCD Travel is seeking a creative, data-driven Sr. Manager of Product Marketing to support the go-to-market (GTM) strategy for our innovative suite of enterprise solutions. You’ll work with marketing, product and sales teams to deliver compelling stories and data-based campaigns that win business and drive product adoption and engagement with existing customers.  You’ll work closely with existing customers to develop bespoke solution strategies that drive program success.

 

As a Senior Manager, Product Marketing, you will

Serve as subject matter expert for our various payment, spend management and data and insights solutions, weaving a cohesive value proposition Define a segment-based marketing strategy based on CRM data Work with internal and external agencies to develop creative and compelling collateral and campaigns that drive awareness and adoption of our solutions Leverage market research, customer feedback, and competitive analysis to shape messaging and positioning of the solutions Collaborate with product management to translate customer insights and competitive analysis into roadmap priorities Monitor campaign results and feedback and refine marketing approach as needed Be accountable for refining and scaling the marketing approach, ensuring alignment with market demand, and customer use cases Work with sales, demand generation, and content teams to ensure consistent messaging across all channels, from digital campaigns to sales enablement Measure product performance including adoption, engagement of individual solutions

 

About you

Extensive traditional product marketing experience, preferably with digital travel services You have a proven track record with effective product positioning, messaging, and go-to-market strategy You are a strong communicator and storyteller who can craft compelling narratives that clearly articulate product value and competitive differentiation You have excellent communication and writing skills and are confident presenting to a variety of audiences You have a proven ability to work closely with sales, product management, and marketing teams, aligning priorities to achieve business goals You have a demonstrated ability to analyze market data, competitive trends, and campaign performance to inform marketing decisions and optimize results

 

About us
We’re a market leader in travel management: We help people and companies travel smart and achieve more, and our clients include some of the world’s best-known and most innovative business and consumer brands. We operate in more than 100 countries, and the majority of our 10,000+ people work virtually (because a 10-second commute usually makes awesome sense). We’re committed to sustainability and to driving success for our customers, our business and ourselves. Learn more about BCD Travel.

 

Your life at BCD

Working at BCD means connecting, collaborating and celebrating. You’ll be part of a virtual, dynamic and flexible work environment that fosters a good work-life balance so you can focus on what makes you happy. But don’t just take our word for it! Hear why people join BCD and more about the great perks of Life at BCD.

 

You’ll be offered

Flexible working hours and work-from-home or remote opportunities Opportunities to grow your skillset and career Generous vacation days so you can rest and recharge A compensation package that feels fair to you, including mental, physical, and financial wellbeing tools Travel industry professional perks and discounts An inclusive work environment where diversity is celebrated

At BCD Travel we value you, our culture and success is defined by you. We carefully consider a wide range of compensation factors, including your professional background and experience. The salary range for candidates in applicable jurisdictions in the US for the position of Senior Manager, Product Marketing is between $99,000 and $100,000. The actual pay depends on your skills, qualifications, experience and geographical location. 

 

Ready to join the journey? Apply now!

We’re dedicated to building a diverse, inclusive and authentic workplace. If you’re excited about a role, but your experience doesn’t align perfectly, we still encourage you to apply.

We are committed to providing reasonable and necessary accommodations to ensure all employees can perform their roles effectively. For accommodation requests or further information, contact our Talent Acquisition department at careers@bcdtravel.com.

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