Some career choices have more impact than others.

At HSBC we exist with the purpose of Opening up a World of Opportunity. We use our unique expertise, capabilities, breadth and perspectives to provide opportunities for our customers and colleagues through global connectivity. We bring together the people, ideas and capital that nurture progress and growth, helping to create a better world – for our customers, our people, our investors, our communities and the planet we all share.

As an HSBC employee in Australia, you’ll have access to tailored professional development opportunities, competitive pay, an embedded flexible working culture and a range of employee benefits. These include market-leading subsidised private health cover, enhanced parental pay and support when returning to work, subsidised banking products and services, bonus leave days and wellness programmes including discounted gym memberships.

International Wealth Premier Banking (IWPB) serves more than 50 million customers worldwide with a complete range of banking and wealth management services to enable them to manage their finances and protect and build their financial futures. It is a global business that brings together management responsibility for Retail Banking, Wealth Management, Insurance and Asset Management with a focus on customer-centric propositions and innovative and efficient distribution channels.

Data Analytics, CRM (DACRM) is vital in transforming HSBC into a bank fit for the future. The team is functionally part of Global DACRM team and locally part of HSBC IWBP business accountable for building and commercialising data assets and advanced analytics capabilities to enhance customer experience reimagined, deliver business growth, enable data led innovation, and drive informed decision. As part of Global function and local business, we have the best of both worlds leveraging our global capabilities while delivering local agenda.

We are currently seeking an experienced professional to join the Australian Data, Analytics, CRM team in the role of Senior Manager, Data Analytics

Your main responsibilities will include:

Work with IWPB business stakeholders to understand business problems and perform deep-dive analysis to derive actionable insights that enable informed business decisions.Deliver campaign analytics, customer segmentation, and machine learning models to optimize cross-sell, up-sell, usage, and retention campaigns.Utilise analytics and dashboard visualisation to support CRM and customer messaging with customer targeting, campaign forecasting, performance tracking and effectiveness measurement.Develop data products that transform customer, staff experiences and/or business decision processes; by leveraging advanced data and analytics capabilities.