**Company description** Publicis Groupe, founded in 1926, is the world’s third largest communications group. Known for its world-renowned creativity, best in class technology, digital and consulting expertise, Publicis Groupe is the only one in the industry able to best accompany its clients in their digital business transformation journey- anywhere in the world. Organized across four Solution hubs, Publicis Communications, Publicis Media, Publicis Health and Publicis. Sapient, outside of our top 20 markets, the Groupe delivers innovative ideas and solutions that combine the power of creativity and technology. **Overview** Marketing Operations is important in scope and responsibility within Digitas bridging the typical Client Services role with technical delivery and customer lifecycle management. As Marketing Operations Sr Executive, you will be a key pillar of day to automation, builds & optimization . You will be managing marketing automation needs, helping clients to understand how customer-centred technology builds business value and operational efficiencies. A Market Operations person possesses deep expertise with marketing technologies and an operational methodology that allows us to match the client’s business requirements with the customer’s touchpoints. Sound like you? **Responsibilities** **Technical & Product** + Working on a retainer basis for key regional and local client programs. The role will also support the network and other business throughout ME. + Building trust-based client relationships and reacting to the dynamics of their business, by which you become their advisor, in turn helping us to do great work together. + Owning and overseeing your contribution to project deliverables – including collating results, writing case studies and sharing learnings with client/agency teams. + A consultative approach to help clients and teams address the customer’s perspective, unpacking the customer journey into actionable scenarios, comms briefs and plans. + A backbone of technical knowledge with systems and Marketing Automation tools required to execute scheduled, seasonal and trigger-based campaigns. **Business Acumen & Operational Efficiency** + Fostering a knowledge sharing environment, enabling success and client end-users alike to embrace new technologies, data and touchpoints. + Familiarity with the digital marketing environment and keeping abreast of important marketing / CRM tech trends, updates and new products and skills development needs + Strong creative problem solving, both on a practical level in handling operational matters and a conceptual level in defining the campaign plan alongside strategy. **Innovative & Analytical Mindset** + Agility and urgency to identify test and learn opportunities and, with the help of marketing analysts, make the necessary adjustments to optimize in-flight performance. **People & Leadership** + Seeks others' feedback to develop self-awareness, strengths and address development area. + Is able to proactively raise issues to improve effective team working and collaboration. + Is able to communicate confidently in a clear, concise and articulate manner. + Collaborates with stakeholders and embraces an inclusive based environment. + Is able to make valuable contributions to discussions and brainstorming sessions, providing insight and point of view. + Able to build relationships quickly with others and engages personally with peers and clients. + Treats others with respect, listens to other perspectives, especially when they are different from own. + Able to tackle problems in a timely manner and develop contingency plans that focus on problem resolution. + Drives a culture of trust with Peers, clients and all other stakeholders. **Self** + Is able to take ownership for actions and deals with consequences in a mature manner. + Able to adjust performance based on experiences and feedback and showcases agility and flexibility. + Displays openness to the ideas of others and leverages them when beneficial for the business. + Showcases curiosity and open mindset towards new ways of doing things. + Is able to set high impact objectives and goes above and beyond to exceed performance. + Demonstrates the Growth Mindset and is able to take ownership of personal development and growth. + Capable of constructively challenging the status-quo and takes risks to challenge internal and external perspectives. + Approaches situations and individuals with honesty, integrity and humbleness. + Displays resilience and maintains drives and a positive outlook when faced with challenges. **Qualifications** + 3-5 years of experience in a relevant CRM or loyalty management. Prior agency or marketing services experience is essential. + A proven track record of managing marketing operations, planning and executing projects including within a creative agency, marketing services business or management consultancy. + Hands on knowledge of Campaign Management Systems and Enterprise Marketing technologies for delivering across customer touchpoints (e.g. email, push notifications, SMS, in-app) including knowledge of QA matters like opt-in rules and deliverability. + Native in HTML, CSS, JAVA, APEX, AMPscript, SQL, etc + Building Reports and insights with an analytical mindset + Relevant certification and accreditation on any of the above, primarily with email marketing – experience of leading automation platforms, primarily Salesforce Marketing Cloud (Exact Target) or Marketo, Adobe Campaign, Oracle Responsys or SAS, SAP + Journey Building & automation creation + Attention to detail, personal organization and project management abilities. + Team collaboration with excellent relationship-building skills. + Knowledge of team collaboration tools like JIRA or Confluence that can help to coordinate the campaign lifecycle is useful but not essential. **Additional information** R-2719P-3080