Job Specification Title: Senior DirectorDiscipline: Media Activation 

Overview of the role 

The Media Activation team is responsible for providing thoughtful and exciting recommendations for Search, Social, Display, and Video, owning supplier relationships, and then executing those recommendations expertly. The Media Activation team leverages their mastery of each channel to make sure its recommendations are consistently excellent and innovative, and that in-channel performance and data integrity is maximized.

Reporting into the MFG India Client Lead, this role acts as our client's (Google India) senior partner and expert for paid media. This role is responsible for delivering best in class media campaigns to meet our client’s KPIs. Success in this role involves providing strategic insight across a breadth of client stakeholders and platforms, owning best practice and optimization strategies within the products verticals, and leading a team of 15+ highly driven and skilled activation specialists (including ultimate responsibility for quality of work within this team).

Some of the things we’d like you to do:

Lead in Media Activation business development, support client onboarding and in the creation, roll out, and adherence of best practices across channels Serve as point of escalation for Media Activation across clients for Google IndiaIdentify new platforms, partners & integrations, evaluate these (and existing platforms) over time and maintain a POV hereDevelop strong relationships with your client, and key suppliers, leading team communications with these stakeholders. Be able to communicate with clients on subjects outside your remit, and provide them with useful insight, working independentlyDevelop thought leadership pieces & case studies throughout the course of the year to demonstrate role within wider industry as a Media expertDeliver quarterly, semi-annual, or annual updates on work quality as it relates to owned workstreamsGain a strategic understanding of the client’s business and KPIs, and how campaign optimizations meet those KPIsSupport the Client Lead, Planning Teams & Media Activation Practice Lead in capacity planning & resource management for the teamLead through vision, values, and model leadership behaviors while championing and facilitating change in a positive mannerThoughtfully craft career development plans for your reports and contribute to the development of training materials for the departmentManage a team of 2-5 direct reports, a larger team of 15+A bit about yourself:

An experienced and exceptionally talented individual, you will be passionate about digital media and have a desire to be at the cutting edge of online advertising.At least 10 years’ experience within a digital-centric role with a track record of leadership and business growthStrong understanding of the digital landscape, suppliers, and technologyStrong analytical skills. Able to analyze and draw conclusions from data and comfortable presenting quantitative information in a client context.Demonstrate the ability to present your strategic recommendations to external/internal clients.Eager to learn new concepts and challenge the existing business framework.Highly developed interpersonal, team building and relationship management skills.Demonstrated experience in senior stakeholder relationship building and management.Proven capability in building, developing and mentoring people and teams.Experience in managing profitability in the context of agreed scope of work.Experience in setting work quality standards and consistently delivering against them. What you can expect from Media Futures Group

Media Futures Group’s mission is to make advertising more valuable to the world.  We do this by employing the world’s very best talent to solve some of the toughest challenges of today’s digital marketing landscape.  It’s important that we hire people whose values reflect those of our own: genuine, results-focused, daring and insightful.  As a Media Futures Group employee, we promise you a workplace that invests in your career, cares for you and is fun and engaging.  We believe these factors create a workplace where you can be yourself and do amazing work.

About EssenceMediacom: 

We are a global communications agency leading with breakthrough thinking, building explosive growth for brands, and helping our clients see the bigger picture. Our daring global network of 10,000 influencers help our clients breach traditional boundaries in media, uncover novel ideas, and unleash exponential growth. EssenceMediacom challenges conventional thinking to build, propel, and supercharge our clients’ businesses at scale and lead our industry in critical areas such as diversity, equity, inclusion, and sustainability. 

EssenceMediacom understands that our people are tasked with big goals: building breakthrough growth for brands and leading with breakthrough thinking in our industry. Our people are at the heart of this work because their ideas will enable us to decode the intersections of people, content, and technology to bring our aspirations to life. Our success is down to our eclectic, diverse, and talented people. EssenceMediacom is a place for us to grow our careers and expand our horizons. EssenceMediacom is committed to building an agency culture that supports our people, puts diversity at the forefront of our operations, and creates opportunity for all. This collective culture will be our “new power” where ideas are freely exchanged, and collaboration is actively encouraged in a place where you can innovate in our hyperconnected world.We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, or marital status.