Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, Malaysia
14 days ago
Senior CRM Marketing Automation Developer
General Information Req # WD00079585 Career area: Information Technology Country/Region: Malaysia State: Wilayah Persekutuan Kuala Lumpur City: Kuala Lumpur Date: Friday, April 18, 2025 Working time: Full-time Additional Locations:  * Malaysia Why Work at Lenovo We are Lenovo. We do what we say. We own what we do. We WOW our customers. 
Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY). 
This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub. Description and Requirements

You will:

Works with end business users to develop, code, and launch complex cross channel CRM marketing campaignsTranslates end-user-stated business objectives into actionable solutions and understands end-user communication needs and data streamsDesigns and documents solutions to leverage automation, dynamic content, data-driven segmentation and other sophisticated Salesforce Marketing Cloud capabilitiesWorks with the customer to understand key campaign parameters and requirementsWorks with other members of the Engagement Services team to provide best practice recommendations to customersDesign and document solutions that leverage automation, dynamic content, data-driven segmentation and other sophisticated Salesforce Data Cloud & Marketing Cloud capabilities to maximize customer successLeverage a foundational understanding of data modelling to determine data flow and transformations necessary to import and transform data necessary to run journeysCreate automation for file/data import, audience segmentation, and journey kick-offs leveraging automation activities including but not limited to: SQL Queries, File Transfers, Import Files, Data Extracts, Verifications, Send Email, Send SMSDevelop SQL code necessary to import and transform data requiring use of Data Extensions and SFTP connectorsCreate and leverage hand-written AMPscript in order to personalize emails and add dynamic content to said emailsIdentify and define Journey entry sources and decision splits in any given journey with Data Extensions, Lists (or Audiences), Salesforce Data, API, EventsCreate HTML based emails handling requirements and issues from various different email service providers (eg. Gmail, Outlook, etc)Work independently under direction in order to ensure customer success

Complexity of Work:

The role requires critical thinking skills, decisive judgment, and the ability to work with minimal supervision.Collaboration with multiple cross-functional team members and stakeholders, which requires excellent communication skills.

You bring:

Must have 7 years of experience on the Salesforce Marketing Cloud (SFMC) platform in email, SMS, and push notifications.Must have 7 years of experience in setting up Salesforce Data Cloud or comparable Customer Data PlatformOther Marketing Automation platform experience is a plus


Must have one Certification: Marketing Cloud Admin, Marketing Cloud Consultant, Certified Email Specialist.

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Additional Locations:  * Malaysia * Malaysia
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