Senior Category Analyst
Post Holdings Inc.
**Brand:** Bob Evans Farms
**Categories:** Sales
**Locations:** Bentonville, Arkansas
**Position Type:** Regular Full-Time
**Remote Eligible:** No
**Req ID:** 28151
**Job Description**
**Business Unit Overview**
For 75 years, Bob Evans Farms has delivered delicious, quick-to-table, farm-inspired food that makes mealtime a little bit easier and a lot more delicious. We’re proud to be the #1-selling refrigerated dinner sides, including many varieties of feel-good favorites such as mashed potatoes and macaroni & cheese. We’re also a leading producer and distributor of sausage and bacon products, potato products, and egg products including liquid eggs. Our brand portfolio includes Bob Evans, Simply Potatoes, Egg Beaters and Owens Sausage. Bob Evans Farms is based in Columbus, Ohio. In September of 2017, Bob Evans Farms was acquired by Post Holdings, Inc. and is part of the Refrigerated Retail division. Other divisions of Post include Post Consumer Brands (Cereal), Weetabix (Cereal – UK), Michael Foods (Foodservice), and 8th Avenue Food & Provisions (Private Label). Post has aggressive growth plans for BEF, highlighted by the recent deployment of capital to support innovation, marketing and manufacturing. Responsibilities Position Overview: The Sr. Category Analyst plays a pivotal role in execution of the Post Refrigerated Retail Business go to market strategy for assigned product portfolio. This person is primarily responsible for analyzing customer, market, and consumer insight data to build sound business recommendations and develop high quality supporting presentations. This person will supply relevant insights and recommendations, gathered from consumption data (IRI & AC Nielsen), shipment data, spending, and consumer insights for improved capabilities. The Sr. Category Analyst supports product sales objectives with cross functional teams in Sales, Trade and Brand Marketing. This role will drive product sales objectives for the Post Refrigerated Retail Business by equipping our internal and external teams with actionable insights to positively impact our categories and brands and drive strategies forward. Most analysis completed will be ad hoc or project based. Accountabilities: Presentation Development Finalize all data and organize sales story for presentation to Customer Account Managers and/or Customers by developing actionable business insights. Presentation Delivery Communicate business opportunities and recommend action plans by collaborating with Customer Account Managers and/or Customers. Assume the main role in presenting insights, strategies, and tactics to business partners. Project/Customer Management and Support Participate with Post Refrigerated Retail Sales Team in identifying and presenting recommendations for category growth. Maintain project status by monitoring progress, coordinating activities, and resolving problems. Manage and maintain ongoing relationships for category management activities. Develop Category Management relationships at customers that establish Bob Evans as the go-to resource for Category Management insights and business process Best Practices. Data Evaluation and Application Develop and maintain dashboards and reports to track key performance indicators (KPIs) Provide category management insights and actionable recommendations that drive category growth for customers. Provide detailed category evaluation and recommendations in the areas of product assortment, placement, pricing, and promotion that will drive category sales. Provide regular consumption updates with an assessment of brand, category, and competitive issues/opportunities. Data Collection Provide information for customers, field sales, and internal teams using syndicated or customer-specific data sources. Qualifications Bachelor’s Degree or relative work experience required in related field Minimum 3 years of relevant experience in analyst role supporting category/sales Strong working knowledge of Syndicated Data (Nielsen/Circana, Spectra, Panel Data). Experience with Walmart and Sam’s Club systems (Retail Link, Scintilla Charter, Item 360, Madrid) Experience with Scintilla platforms: Report Builder, Insights, Shopper Behavior, Customer Perception, Insights Activation, Digital Landscapes, etc. Experience with space planning tools a plus (JDA and/or Apollo) CPG selling experience preferred. Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)
Post Holdings provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, marital status, status as a covered veteran and any other category protected under applicable federal, state, provincial and local laws.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
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