The Senior Business Development Manager plays a critical role in the company's overall sales performance, as they are responsible for developing and executing strategies that drive revenue growth. The sales targets set for the role are designed to ensure that the company achieves its financial objectives and maintains its competitive position in the market.
The success of the Senior Business Development Manager is measured by their ability to exceed sales targets, which requires a deep understanding of the digital advertising landscape, a keen awareness of market trends, and the ability to identify and develop new business opportunities.
The SBDM must have excellent communication and negotiation skills to establish and maintain relationships with key agency partners. Through ongoing engagement with these partners, the SBDM can ensure that the company's digital advertising products are represented effectively and that clients achieve their desired campaign outcomes.
The role of the Senior Business Development Manager is critical because they are responsible for driving sales growth and evangelising the company's digital advertising products to agency partners. Their success in meeting sales targets is essential to the company's overall financial performance and maintaining a competitive edge in the market
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What You'll Achieve
Drive revenue for the NSW Sales team - Responsible for a book of business, driving revenue and new business for our national independent agency team. This role is responsible for prospecting and growing existing agency spend and securing new revenue opportunities across a specified NSW Agency patch. Upsell Current Clients in Current and New Products - Provide market insight into our product offerings by generating sales specifically from key brands and agencies. Sales Prospecting and Hunting - Expectation to generate a high volume of sales related activity including securing meetings, delivering presentations, sourcing RFP’s, and driving out of the box sales solutions. Execute on internal processes - Ensure all internal forecasting and reporting systems are kept up to date. Internal Collaboration - Work with internal teams across campaign management, production, design and supply to ensure sold campaigns are successfully implemented and aligned with client expectations. Relationship Development - Cultivate relationships with agency contacts and clients to gain deep insight into their business and ultimately provide solutions for their marketing and advertising goals. Translate Client Insight to internal Product Team - Provide feedback to the company on how to best service clients’ needsSkills You'll Bring
BA/BS degree in Business (Advertising/Marketing) or equivalent experience ideally Experience in Sydney media landscape 4+ years working in digital media and advertising in a sales or BDM-style role Proven track record of hitting and exceeding targets Excellent written and verbal communication skills Ideally this role is Melbourne based but would consider a strong candidate in Sydney