**Senior Brand Manager NESCAFÉ - Red Pillar** **Location:** Lahore, Pakistan **Job Type:** Full-time **Position Snapshot** At Nestlé, we unlock the power of food and beverages to enhance the quality of life for everyone. With Nescafé, one of the world’s most iconic brands, we’re looking for a passionate **Senior Brand Manager** to lead brand growth, innovation, and consumer engagement in Pakistan. **A Day in the Life of a Senior Brand Manager – Nescafé:** + Lead Nescafé’s brand strategy and growth plans, ensuring short- and long-term goals are achieved. + Work with creative and media agencies to develop campaigns, promotional material, and digital activations. + Use consumer research and insights to guide decisions and improve brand performance. + Strengthen the brand’s essence and create meaningful experiences for consumers. + Partner with sales and category teams to propose the right products, promotions, and in-store strategies. + Manage innovation and renovation projects to keep the brand relevant and exciting. + Track and monitor brand performance, ensuring alignment with business objectives. + Ensure compliance with all Nestlé standards and regulatory guidelines. **What Will Make You Successful** + Bachelor’s or master’s degree in **marketing or business administration** . + **3–5 years of experience in marketing** . + Experience in full-cycle brand management (strategy to execution). + Strong communication, analytical, and presentation skills. + Fluency in English and Urdu. + Independent, proactive, and able to perform under pressure. + A **growth mindset** with a “can-do” approach. **What We Offer** + A supportive and inclusive workplace culture. + The chance to work with **Nescafé** , one of Nestlé’s global power brands. + Career growth opportunities in the world’s largest food and beverage company.