Job Purpose:

The Brand Manager's main focus will be on completing the Marketing strategy for the Oncology brands. As well, He/She will be responsible for a wide variety of projects, including, but not limited to HCP and Patient Marketing, Convention Planning, Promotional Speaker Training, Sales Communications and Budget Management. 

Key Areas of Responsibility:

Customize and Implement Local Brand Strategy: Develop and adapt brand strategies to meet the outstanding needs and dynamics of the local market, ensuring alignment with global brand objectives while considering partners behavior and preferences.Demonstrate and in-depth understanding of the market and competitive landscape and support the company in the identification of new market opportunities, in line with brand strategyIdentify actionable brand insights that help craft brand strategy and directionResearch trends, platforms, and experiences that can drive innovation and performanceAccountable for ensuring brands meet or exceed annual revenue and unit forecastsCongress Planning –including creation of all promotional materials, coordination of meeting logistics, communications and post meeting follow upDevelopment and execution of the Promotional Speaker Program, including speaker training, materials development, communications and follow upBuild, drive and lead engagement and interactions with KEEs and partners in the Oncology community.Contribute to the development of marketing promotional materials aligned with brand strategy Lead or support internal submissions and reviews (medical/legal/regulatory)Participate in all brand planning and budget meetings and assist in development of brand planning deliverablesLead brand budget to ensure maximum ROI for investments, and that annual budgets are not exceededLead, contracts, MSAs, SOWs and POs for all vendorsSupport and build collaborative relationships with the Oncology matrix teams (sales, market access, sales operations, medical)Supervise efficiency's of programs and initiatives including success supervising criteria and KPIs. Share successes and standard processesStrategy development and Implementation

Minimum Criteria and Competencies:

For Internal candidates:

Internal: Minimum 2 years’ experience in AstraZeneca with current position of Brand Manager/ Team Leader.  (position will be treated as Brand Manager in case of no marketing previous experience)External: minimum three years of experience as Brand ManagerOncology experience is mustEnglish Command is a mustRelated education; MD, PharmD, Vet, Biomedical SciencesAbility to network across geographic and cultural boundaries.

For External candidates:

Education, Qualifications, Skills and Experience

Minimum 2 years of Marketing experienceOncology experience / New Oncology product Launch  is a mustValidated skills in the following: brand marketing, market and competitive analysis, digital marketing program development, project management and execution, financial and budget management experience requiredProven track record to lead multiple projects simultaneously, set priorities and meet objectivesWork independently, with a sense of urgencyProven strong attention to detailHave outstanding, oral and written communication skills, and be proficient in Microsoft Office applications (PowerPoint, Excel etc.)Good English is a requirementDigital Skills

Personal Attributes

Passion for building brands with strategies and tactics that deliver on our customer’s needs. Strong analytical, project management, fiscal management, decision making & problem-solving skills.   Positive attitude and the ability to work optimally in a multifaceted environment without losing focus on business goals.Strong and diligent leader who builds trust with management and across all stakeholders and cross functional groups including sales, sales training, and managed care teams. Open, ethical, and honest, and help nurture a culture of the same within their team.Ability to work in virtual highly matrixed teams with high performance and cross functionality.

Date Posted

08-Sep-2025

Closing Date

07-Sep-2025

AstraZeneca embraces diversity and equality of opportunity.  We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills.  We believe that the more inclusive we are, the better our work will be.  We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics.  We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.