Local Office, Singapore
1 day ago
Senior Associate Performance Marketing Manager

It's fun to work in a company where people truly BELIEVE in what they're doing!

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Job Description

Develop and Implement SEM Strategies: lead the development and execution of data-driven SEM strategies aligned with overall business objectives.

Oversee the SEM budget, allocating funds across campaigns and platforms to maximize return on investment (ROI), be involved in forecasting future budget needs.

Work closely with other marketing teams (Creative Lab, Sales & Marketing, SEO team, etc) to ensure cohesive and effective campaigns

Generate regular reports for stakeholders, clearly communicating campaign performance and ROI.

Able to explain complex data in a way that is understandable for non-technical audiences.

Conduct competitive analysis to understand competitor strategies and identify opportunities to gain an edge.

Share their expertise with junior team members, fostering a culture of continuous learning and development.

Plan and implement innovative strategies and tactics to maximize campaign effectiveness

Capable of leading and managing large-scale projects with minimal supervision that can potentially create value for the whole team

Proven ability to independently manage external marketing vendors and ensure timely delivery of all agreed-upon services and deliverables

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Requirements

7 years experience in digital marketing with a focus on SEM

Proven track record of managing and optimizing SEM campaigns

Experience with A/B testing and performance optimization techniques

Possess exceptional critical thinking and a willingness to dive into the data, to produce immediate value while still keeping an eye on long-term strategy and scalability

Excellent analytical skills for data-driven decision making, deriving and disseminating actionable insights resulting from such analysis

Good communication skill, self-driven, love challenges, and enthusiasm to pursue excellence

Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously

Strong attention to detail and organizational skills

Proficiency in Excel or similar data processing tool (Tableau, Google Data Studio, etc)

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If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

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