Our marketing team is looking for an associate product marketer to drive growth for existing solutions and our emerging product portfolio. In this role, you will work closely with our marketing team and product mangers to ideate, develop, execute, and track the success of marketing campaigns and our go-to-market strategies. You will help develop product positioning and compelling messaging based on knowledge of features and benefits of our products and the understanding of our customer needs. You will also support product development projects to ensure that marketing campaigns are planned, prepared, and executed in a timely manner. This person will understand the importance of stakeholder management and work well cross-functionally with Sales, R&D, Product Management, and other key groups.What You'll Do:Achieve the financial and strategic business objectives for product marketingCollaboratively develop marketing plans, content, and campaigns to drive business growth  and support product managers on product launches to drive market adoption through our go-to-market strategies such as product positioning & messaging, content development, development of use cases, customer segmentation and personasSupport campaigns and new product launches by working with product managers, implementing strong digital marketing campaigns, web pages, advertising and social media marketing, event support, to create all necessary assets to support solutionsSupport sales, product management and market through sales tools, training and market expertise to ensure their ability to effectively position and sell productsDevelop and track marketing key performance indicators (KPIs) based on objectives and key results (OKRs)Report campaign objectives and key results (OKRs) to our leadership teamsWork closely with product management in support of product development projectsPlan and coordinate live/tradeshow event activities as assignedAbout You:MA/MS/PhD or 5+ years of technical experience in life sciences1+ years of experience in product marketing / product management / technical supportExpertise in life sciences and a general knowledge of gene editing technology Understanding of CRISPR and related applications a plusStrong understanding of customer needs in drug discovery & development, life science research, and/or molecular diagnostics organizationsExperience in developing and running marketing campaigns that align with corporate goalsExperience in product positioning and developing messaging that resonates with our target customersGood working knowledge of marketing data, ability to translate data results into actionable improvement plansGreat problem solver with exceptional written and verbal communication skillsGreat creativity to develop unique campaigns that drive our businessesFluency in Microsoft and Google tools, HubSpot, SalesforceCompany Perks & Benefits: Medical, dental, and vision benefits401k ProgramPaid parental leaveFlexible paid time off$100,000 - $130,000 a yearRate offered will be based on experience and location.