Sales Enablement Marketing Manager, Small Business Marketing
Meta
**Summary:**
More than 7 million small business advertisers use Facebook every month to connect with customers. And over 200 million businesses use our free tools to connect with customers. We succeed when we help them grow their business. At Meta, you can play a key part leading this movement on our Global Customer Marketing Small Business Marketing team. We are looking for a marketing professional for our small business audience.In this role, you will create enablement to help our sellers create value for their advertisers and land pitches that drive revenue. You will work in close partnership with important cross functional teams such as Business Product Marketing, Sales, Web, and Design. The successful candidate will combine strategic thinking and communication skills with creativity to execute on high-impact content, processes and programs that will scale globally. The candidate must have driven content strategy or marketing programs in partnership with sales or account management teams at a fast-paced company. You will be expected to apply analytical rigor, an understanding of vertical industry and country-level market dynamics, with the right mix of brand and product knowledge to deliver effective enablement that truly moves the needle.
**Required Skills:**
Sales Enablement Marketing Manager, Small Business Marketing Responsibilities:
1. Immerse yourself in the day-to-day of our sales team and play a critical role in creating marketing collateral for solutions that build sales momentum and drive behaviors and results on the frontline
2. Partner closely with sales and product marketing to develop assets (e.g. videos, guides, etc.) used by the sales team to pitch our advertising solutions
3. Manage sales content and collateral on our CRM and internal sales microsite platforms
4. Implement process and infrastructure for scaling content creation and dissemination across multiple regions, verticals, and use cases
5. Project manage a cross-organization, cross-functional group of stakeholders and ensure the content we ship is cohesive and thoughtfully crafted and executed
6. Using a data-driven approach, analyze the impact of enablement on sales readiness and productivity success metrics and make adjustments as needed
7. Demonstrate impact of key initiatives through qualitative and quantitative storytelling
**Minimum Qualifications:**
Minimum Qualifications:
8. Bachelor's degree
9. 4+ years of experience in marketing at a digital advertiser, agency, tech and/or product and services company
10. Experience with online advertising industry and/or small and medium businesses
**Preferred Qualifications:**
Preferred Qualifications:
11. 6+ years of experience in marketing and sales enablement at a large tech company
12. Knowledge of small business advertisers, with a demonstrated experience utilizing consumer research and data to drive actionable insights to develop marketing strategies and plans
13. Familiarity with Meta Business products (Facebook Pages, Instagram Business Account, Ads Manager, Instagram)
14. Experience managing needs of stakeholders/customers/users and developing solutions for multiple audiences
15. Demonstrated experience working with media and creative agencies
16. Experience managing multiple projects at the same time, and working with many different internal and external teams to ensure we are launching our programs seamlessly, and to the highest impact
17. Highly organized, resourceful and action-oriented individual with experience driving in focus, clarity and prioritization in a fast-paced environment
18. Knowledge of utilizing call recording tools to drive sales solution effectiveness
19. Experience with data analytics and experience developing enablement success metrics
20. Communication skills
21. Experience working with a rapidly changing product and thrive in a dynamic, fast-paced environment
**Public Compensation:**
$96,000/year to $143,000/year + bonus + equity + benefits
**Industry:** Internet
**Equal Opportunity:**
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.
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