At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.

Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

How will you make an impact in this role?

JOB DESCRIPTION

This position will be responsible for the Digital acquisition of proprietary external cards through our referral program managing strategies in our internal ecosystem and external platforms. This role will also optimize results and investment (CPA). He/She will be also responsible for design, plan and execute new opportunities to grow the channel.

Plan and define channel annual goals and quarter forecast driving the team to achieve their targets. Manage different strategies to increase the volume of referrals working with all the business units to improve the communication of this loyalty program. Understand E2E UX & Analytics reports to define marketing & UX testing and enhancements to maximize growth & optimize budgets in order to improve the cardmembers experience in all the path/journey. Monitor best practices from other Markets to define short & long- term strategies to maximize growth while innovate. Measure, analyze and report acquisition performance.

QUALIFICATIONS

University degree in business administration, marketing or similar careers Minimum 5 years of experience in online marketing, digital sales in a heavily performance driven environment. Experience in referral programs, rewards, loyalty programs (nice to have) Strong independent work, goal oriented and focused on result skills are a must in this position. High level of experience working with stakeholders across product, tech, brand, customer service and sales. Strategic thinker and commercially astute - understand clients' business drivers - come up with new ways they can use apply our solutions. Strong ability to drive results and winning strategies; not afraid to challenge the status quo. Strong analytical skills. Ability to operate independently and proactively. Background of owning strategic planning, taking business level objectives, and translating to delivery plans.

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:

Competitive base salaries  Bonus incentives  Support for financial-well-being and retirement  Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)  Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need  Generous paid parental leave policies (depending on your location)  Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)  Free and confidential counseling support through our Healthy Minds program  Career development and training opportunities

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.