Retail Media Data & Tech Specialist
Publicis Media
Company description Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries. Do you want to know more about the agency/brand or area of expertise you will be applying for in this role? Keep reading! Performics, the world's first performance marketing agency, is the primary driver of revenue growth for many of the world's most prestigious brands. Through an extensive global network operating in 57 countries, Performics uses data, technology, and talent to create and convert consumer demands wherever they are delivered: in search, social, display, commerce, and offline channels. It is dedicated to the relentless pursuit of results. It is headquartered in Chicago and is part of Publicis Groupe. For more information, visit www.performics.com/es. Overview A Retail Media Data & Tech Specialist is responsible for managing data, technology, and reporting infrastructure across a global retail media operation. This person plays a critical role in defining tech-enabled processes, building reporting frameworks, managing campaign taxonomy, and leading platform integration efforts. A key focus will be Amazon Marketing Cloud (AMC), along with the operational coordination of campaign workflows, insights, and measurement solutions across multiple retail platforms. Responsibilities The key responsibilities include: Leading AMC data queries and building audience, media, and conversion insights. Coordinating the taxonomy and data structure across markets and platforms. Scoping dashboard needs and developing reporting infrastructure in collaboration with data teams. Managing campaign naming conventions, tracking set-up, and workflow tech. Ensuring global consistency and data quality in performance measurement and media optimization logic. Qualifications Qualifications Experience: 2–3 years in retail media, ad tech, or marketing analytics roles. Fluent in English (B2+ will be reviewed by the Talent team). Strong understanding of Amazon Marketing Cloud and experience running SQL queries. Skilled in campaign tracking, taxonomy, and retail media reporting processes. Proficient with Excel, PowerPoint, and dashboard tools (e.g., Power BI, Tableau, Looker). Preferred Qualifications Experience with Amazon Ads, DSP, Walmart Connect, Skai, or Pacvue. Familiarity with data integration and workflow automation in digital media operations. Exposure to global media operations and multi-market retail structures. Strong data-driven mindset and ability to translate data into actionable strategies. Additional information Why join us? Because we offer reasons such as:
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