Linde Gas Equipment Inc.

Retail Marketing Manager

Location: Preference in Danbury, CT, Burr Ridge, IL or Houston, TX but also open to any US-based LGE office.

Linde Gas Equipment Inc. is seeking a Retail Marketing Manager to join our team Report to the Director Product Management E-Commerce. Seeking dynamic leader that has a passion for sales growth. Responsible for promoting sales growth through retail stores digital channels. Involved in product campaigns and launches, planning, advertising, pricing, campaigns, promotions, brand management, interacting with branch managers and region management. Requires 5 years current or recent marketing or brand management experience. Experience with managing retail stores at a regional / national level.

What we offer you

Competitive compensationComprehensive benefits plan (medical, dental, vision and more)401(k) retirement savings plan Paid time off (vacation, holidays, PTO)Employee discount programsCareer growth opportunitiesSalary Range- $ 122,025 to $ 178,970 (commensurate with industry experience)

What you will be doing:

Collaborate with Product Management and vendors on product placement, new product launches, and Product of the Month promotions to drive branch engagement and ensure success of the programsDevelop and implement policies and procedures that unify branch POS systems, distribution centers, and the LindeDirect website, with a focus on measuring and growing omnichannel performance. Create and roll out a national retail brand to ensure a consistent and high-quality customer experience across all locations.Design and implement a comprehensive retail training program to elevate in-store service and product knowledge.Establish improved communication processes to keep store personnel informed about training, vendor compliance, product updates, and promotional campaigns.Collaborate with the Pricing team to review and optimize retail pricing, ensuring competitiveness and profitability. Develop and implementing marketing strategies to support pricing promotions.Manage store locator on LindeDirect and related search engine listingsCoordinate the transition of new locations that have websites to newly created welcome pages on LindeDirectWork with the Regions to set up product displays, optimize product placement, and execute local advertising for new store openings.Operate independently in planning and executing initiatives, while also contributing to the strategic direction of the broader marketing team.Serve as an expert resource for colleagues, influencing the development of marketing approaches across the organization.Proactively identify emerging trends, customer needs, and operational challenges, and translate them into actionable marketing strategies.Other duties as assigned