Retail Content Optimization Specialist
Publicis Media
Descripción de la empresa Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries. Do you want to know more about the agency/brand or area of expertise you will be applying for in this role? Keep reading! Performics, the world's first performance marketing agency, is the primary driver of revenue growth for many of the world's most prestigious brands. Through an extensive global network operating in 57 countries, Performics uses data, technology, and talent to create and convert consumer demands wherever they are delivered: in search, social, display, commerce, and offline channels. It is dedicated to the relentless pursuit of results. It is headquartered in Chicago and is part of Publicis Groupe. For more information, visit www.performics.com/es. Descripción del puesto A Retail Content Optimization Specialist is responsible for ensuring best-in-class product content across Amazon and key retailers for our multi-market. The role focuses on optimization of PDPs, brand consistency, discoverability, and local content accuracy to drive conversion and retail performance. Responsabilidades The key responsibilities include: Auditing and optimizing product content and PDPs across platforms. Managing content consistency, localization, and SEO best practices. Working with market teams to update creative and copy. Monitoring KPIs related to visibility, compliance, and brand guidelines. Supporting content syndication tools and retailer-specific platforms. Ensuring alignment with retail media campaigns for unified messaging. Collaborating closely with creative and data leads to drive impact. Cualificaciones Qualifications Experience: 2–3 years in eCommerce content or digital merchandising. Fluent in English (B2+ will be reviewed by the Talent team). Knowledge of Amazon Seller/Vendor Central and PDP optimization. Detail-oriented with strong written and visual communication skills. Preferred Qualifications Experience with content tools like Profitero, Shallion or Data Impact. Understanding of digital shelf KPIs and eRetail strategy. Familiarity with A+ content, SEO principles, and retail readiness audits. Información adicional Why join us? Because we offer reasons such as:
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