Johannesburg, Karnataka, South Africa
10 days ago
Reporting Specialist
Company description The Reporting & Analytics Executive will be responsible for creating media performance reports for Agencies. This will be done through a combination of pulling report data from the different platforms and working in close collaboration with Paid Media Team & Agency to receive insights and optimization that was done. You would need to be experience and be comfortable in going into Digital Platforms to pull reports. Responsibilities Work with Agencies & Paid Media Team in gathering reporting requirements, deadlines & share reporting templates format/s. Ensure continues collaboration & alignment with internal team & agency partners. Manage the retrieval of data from the platforms to be populated on the templates. Create accurate calculated fields should the report template be in excel. Define Quality Assurance guidelines and manage QA processes to ensure the data on the reports are accurate. Manage reporting timelines to meet deliverable deadlines. Be in communication to Agencies & Paid Media Team and raise issues with the line manager as required. Build strong working relationships with team members, market teams, and client teams to ensure seamless operations and successful delivery of reports. Always be accountable for the successful delivery of reports. Produce accurate performance data, insight & recommendations on reports. To deliver ongoing incremental media improvements through data that will result in optimized ROI. Should Taxonomy/Naming conventions not being followed in the platforms bring it to the attention of your line manager to uphold Taxonomy/Naming conventions standards. Work collaboratively with Agencies, Paid Media Team, Global teams, third party and creative agencies. Keep all Digital platform/s certifications up to date and participate in required training sessions. As part of reporting specialist growth be part of up skilling on Dashboarding Knowledge/Skills: Experience in data management, marketing analytics, and/or technology. Thorough understanding of digital marketing channels (search, social, and programmatic etc.) and digital media metrics. Familiar with Dashboarding software (Datorama, Looker Studio, Tableau, PowerBi etc.) Highly organized, detail-oriented, time management & QA-focused Flexibility to work in a cross-functional team and the initiative to solve problems independently.
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