Overview Cook Medical is seeking a dynamic and strategic Product Marketing Manager 1 to join our Marketing and Communications team. In this full-time, exempt role, you will play a key part in driving our company's business growth and brand positioning through innovative marketing strategies. This position offers the opportunity to work on a global scale, helping develop new products and executing marketing plans that support our specialty products and overall corporate goals. Responsibilities + Collaborate with specialty marketing leaders to align priorities, projects, and plans within the specialty. + Develop and execute annual marketing plans that support business objectives, enhance brand perception, and align with brand strategy. + Create go-to-market strategies in partnership with product management, sales, and global teams. + Develop value propositions, claims, and messaging consistent with brand guidelines. + Lead the execution of product launches and promotional campaigns. + Utilize customer personas and buyer journeys to inform marketing strategies. + Review and approve marketing materials and campaign tactics, ensuring compliance with advertising regulations. + Engage with customers and subject matter experts to understand market needs and inform marketing initiatives. + Establish objectives for marketing campaigns and events, including customer meetings. + Manage large, complex marketing initiatives involving cross-functional teams. + Foster a respectful and inclusive workplace culture, maintaining high standards of professionalism and company values. + Communicate effectively across various levels of the organization. Qualifications + Bachelor's degree in marketing, business, or related field. + 5-7 years of relevant experience in strategic marketing. + Proven experience in developing marketing strategies that drive business success. + Experience in brand management and product marketing. + Ability to work independently, analyze root causes of complex issues, and manage cross-functional projects. + Willingness to travel domestically and internationally. + Strong communication, problem-solving, and operational skills. Physical Requirements: + Office-based environment with prolonged sitting and computer use. + Ability to perform essential job functions with or without accommodations. Requisition ID2025-16808 Posting Date1 month ago(6/12/2025 11:18 AM) Job Location(s)Bloomington IN United States Job LocationsUS-IN-Bloomington Travel20-30% Position TypeFull Time CompanyCook Medical LLC CategoryMarketing